DJ Khaled and Palmer’s Cocoa Butter Formula have announced a capsule skin care collection that will offer three different collectible varieties of Khaled’s catchphrases, including “We the Best Glow,” “Live Life Smooth” and “They Block.” The packaging will also feature Khaled’s signature and trademark gold key.
“I only work with brands that represent my lifestyle and Palmer's Cocoa Butter Formula is a product I’ve been using for 15 years,” said DJ Khaled. “The DJ Khaled x Palmer’s capsule collection is a passion project of mine because my fans can now have a piece of my ‘glow’ thanks to Palmer’s and our collaboration.”
Khaled announced his love for the brand on his Snapchat channel in 2015, saying the trademark lotion had been a “major key” to his glowing skin. The DJ Khaled x Palmer’s collaboration followed after a viral video led to fans requesting Khaled to sign their Palmer’s Cocoa Butter Formula products.
The DJ Khaled x Palmer’s capsule collection will be available to consumers in both the 8.5 oz. bottle ($6.50 ) and 13.5 pump bottle ($7.95 ) formats beginning December 13, 2016, on www.palmers.com and DJ Khaled’s online marketplace, www.wethebest.com.