Academy award-winning actress, Gwyneth Paltrow has teamed up with Juice Beauty as the creative director for the company's new line, Phyto-Pigments. The new collection gets its name from plant-derived pigments, made with organic ingredients. The products are also vegan.
There are 78 total new products in the collection. Karen Behnke, founder of Juice Beauty, has been working with Paltrow in the development of the collection.