In March 2020, French fashion house Hermès will enter the color cosmetics market with the launch of Rouge Hermès, a line of lipsticks.
According to a Wall Street Journal article, the line will be available in 24 shades, matte and satin textures, and will contain natural ingredients, including beeswax and white mulberry extract.
Hermès is utilizing refillable metal packaging for the line. According to the WSJ article, the lipsticks will retail for $67, with refills costing $42.
The brand will reportedly launch a new cosmetics category "every six months for the near future."
For the full article, please visit www.wsj.com.