
It is a clean, long-wear and blendable water-based formula that delivers a glossy soft stain without being dry or sticky.
Caliray has launched its Socal Superbloom Lip + Cheek Tint Soft Stain Blush, which is infused with hyaluronic acid, niacinamide and squalane to add a burst of hydration, reduce inflammation and help retain skin elasticity.
It is a clean, long-wear and blendable water-based formula that delivers a glossy soft stain without being dry or sticky.
In addition, the stain is packaged in a 50% PCR vial and cap with an oversized doe foot applicator that assists in swiping on the lips or dabbing/blending the color on the cheeks.
Four shades:
- Heat wave (warm pink)
- Laguna peach (soft peach)
- Dawn patrol (cashew/nude)
- Wildflower (cool pink)
Socal Superbloom Lip + Cheek Tint Soft Stain Blush is available in Sephora U.S. and Canada stores, Sephora.com and caliraybeauty.com.









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