Halo Melt was a multi-purpose melting balm with 75% natural origin content, available in three shades: rose gold, magenta and brown.MPlus
“Resonance embodies the power of rhythm as a force that unites and inspires self-expression," said Michela De Frenza, marketing and innovation manager at MPlus Cosmetics. "Our collection blends innovative, vegan formulas with skin care benefits to create a sensory journey where makeup becomes a form of movement and connection. With every texture designed to melt, transform, and illuminate, we invite everyone to discover their inner frequency and express their unique identity."
Resonance comprised 17 vegan textures spanning skin care and makeup benefits, featuring products for face, eyes and lips, including foundations, mascaras and balms. Its hero products included:
skincare and makeup—transforming every application into a moment of pure sensation.
- Skin Armony, a serum housed in a dropper, featured a quick-break emulsion that transformed upon application, releasing hydrating and illuminating micro-bubbles. The pigment-free formulation (94.9% natural origin content) included hyaluronic acid, pepdites for boosting elasticity, botanical antioxidants and additional hydrating agents for smoothing, pluming and barrier reinforcement.
Skin Armony, a serum housed in a dropper, featured a quick-break emulsion that transformed upon application, releasing hydrating and illuminating micro-bubbles. MPlus Cosmetics
- Halo Melt was a multi-purpose melting balm with 75% natural origin content, available in three shades: rose gold, magenta and brown. Its formula was enriched with macadamia, grape seed and coffee oils for nourishment, plus a botanical complex for protective and anti-aging benefits. Housed in a jar for easy, sensorial application, the formulation is designed to melt into the skin with a lightweight, non-greasy finish that locks in moisture and glow.
Deep Frequency was designed to deliver dramatic, ultra-black lash volume with a rich, whipped texture.MPlus
- Deep Frequency was designed to deliver dramatic, ultra-black lash volume with a rich, whipped texture. Its formula combined ultra-black pigments and a rebalanced wax blend for full, non-clumping lashes. This mascara was also enriched with a biomimetic peptide to support lash growth.
Tone Balm was a sensorial, creamy lip balm designed to provide a sheer wash of color with a light, glossy finish.MPlus Cosmetics
- Tone Balm was a sensorial, creamy lip balm designed to provide a sheer wash of color with a light, glossy finish. Infused with a high-percentage, naturally anti-aging active known as “The Juice of Love,” it was created to visibly firm and tighten lips. The formula combined highly plastic waxes with high- and low-viscosity polymers to deliver a rich, mirror-like shine and a soft, melting feel.
MPlus Cosmetics has prioritized monomaterials like PP and PET, making its packaging easier to recycle and supporting a circular economy. Its packaging reportedly uses a high percentage of recycled plastic, avoids unnecessary parts like metal, and features minimalist, cylindrical designs.
