The perfumery and marketing teams at Bell Flavors and Fragrances put together a list of top trend concepts for 2010. Trends in the fashion, art, color, culture and entertainment industries were analyzed. Through these influences, Bell was able to select new fragrance notes/accords then matched them with consumer trends to create fragrance profiles for each note/accord.
Here is the top 10 list along with the fragrances that were developed for each trend:
- Youthful—Grapefruit Rhubarb Rose
Trend Definition: Young vibrant colors, fabrics and accords that make you feel young and light at heart.
Fragrance We Developed: Juicilicious, a bright, light and lively feminine creation.
- Androgynous—Seashore Driftwood
Trend Definition: Styles that can work for both men and women.
Fragrance We Developed: Illusion, androgynous blend of exotic materials to provide a sophisticated fragrance for him and her.
Trend Definition: Over the top.
Fragrance We Developed: Love Kills Slowly, a Daring Creation for Women that brings the shock and ahhh to anyone's style.
- Relaxed Traditional—Mahogany Vetiver
Trend Definition: Sleek cuts with different fabrics has set a tone making the overall traditional style more relaxed.
Fragrance We Developed: Yogalates, feminine floral creation that combines unique notes into a sophisticated setting.
Trend Definition: Shockingly sexy.
Fragrance We Developed: @, it’s not a typo—this fragrance name is “@” because it mixes traditional fragrance accords with an unusual absinthe type twist.
- Simplistically Fashionable—Mandarin/Orange Blossom
Trend Definition: Functional and basic styles. A less is more mentality; get away from labels and sticking to trends.
Fragrance We Developed: Simply Chic, brings the simple fashion of yesterdays elite into today's masses.
- Planned Simplicity—Mojito
Trend Definition: A Zen-like mentality, where everything has a natural flow.
Fragrance We Developed: Simple Life, sexy clean sweet green notes make you ready for a few more Mojitos and '50s-style cars.
- Dualism—Woody Iris
Trend Definition: Having an appearance of one style but then could be interrupted in a completely different way, such as it is modern because it is retro.
Fragrance We Developed: 2-sided, what for the dry down and your experience dualism at its best with this complex fragrance.
- Transparent Fashion—Satin Wood
Trend Definition: Going with a personalized style that is elegantly distinctive with classic basics.
Fragrance We Developed: See thru Soul, beautiful top notes seduce your soul.
- Bold Accents—Szechwan Pepper
Trend Definition: Scaled down bling, loud vibrant yet tasteful trends with a bit of eccentricity.
Fragrance We Developed: A Blurred Line, warm masculine notes, highlighted with a fresh in-your-face top note blend.
To get more information or samples on any of these materials, contact us.
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