Tabatha Coffey, star of BRAVO TV’s Tabatha Takes Over,has been chosen to provide business advice for Matrix as its new global business ambassador. Coffey will be supporting the company, its distributors, salon owners and stylists with business planning and guidance.
She will also be building digital assets that can be accessible to the members of Matrix. Her knowledge will be leveraged across multiple social media platforms. Coffey will lend her aid to the training, education and sales staff members to communicate the brand’s offerings and educational programs around the world.
Matrix Destination offered Coffey a guest educator position that allowed her to speak to more than 3,000 beauty professionals. Her television appearances have allowed her to appear on numerous television and radio shows that help promote her status as a stylist, salon owner and educator.
“We're always seeking means and experts that can help our Matrix community achieve their goals and dreams,” said Matrix vice president and general manager, Paul Schiraldi. “With a beauty and business extraordinaire like Tabatha, whose roots are firmly planted in the professional salon community, we have an incredible resource for growth.”