
P&G beauty sales were up 2% in the latest period, though skin care was challenged.
Procter & Gamble reported a 2% increase in organic sales for its beauty segment in Q2 of fiscal year 2025; volume was down 1% for the period, while prices were up 2%.
Hair care saw modest growth with higher volumes in North America, Europe, and Latin America, though sales in greater China declined.
Personal care rose by double digits thanks to innovation, while skin care dipped mid-single digits despite strong sales of the premium SK-II brand.
The grooming segment also grew 2%, driven by innovation, though offset by unfavorable geographic mix; volume was up 2%, while pricing was up 1%.