Kleos+Klea
Kleos+Klea touts itself as a "nutrient-only" skin care range, comprising prestige natural powder and liquid formulas designed for long-term skin health, particularly for Gen X consumers.
Founder Tammy Demos, previously of Cosmedix and Osmosis Beauty, notes, “Gen X is my age group. Our skin care journey has led us through the retin A era, vitamin C and then the clean beauty push. Our skin isn’t aging and inflamed from the lack of skin care products but rather the lack of nutrients that provide health.”
Despite the focus on Gen X, the brand is built to address the skin care needs of women and men aged 35-60.
Kleos+Klea comprises two-step skin care rituals featuring four core products and the Thallo Bowl, in which the products are mixed together during application.
- Step 1 (The Purifying Method): The Akatha Nutrient Cleanser ($140.00) and Prima Rosa Balancing Oil ($90.00) feature vitamins A, B, C and E to smooth and brighten the skin.
- Step 2 (The Nourishing Method): The Ónisi Essential Vitamins ($180.00) and IÓ Essential Minerals ($109.00) formulations, meanwhile, are designed to generate new collagen and reduce inflammation while repairing the barrier. The latter product features more than 70 essential skin-friendly minerals, per Kleos+Klea.
All SKUs are featured in opaque glass packaging that defends the integrity of the formulations.
“I believe our skin isn’t aging or inflamed from the lack of skin care products, but rather from the lack of nutrients that provide health,” says Demos. "I found that traditional 'clean' skin care wasn’t enough, so I turned to nature for its healing properties. It became clear that my skin just needed essential nutrients to be healthy.”
Demos concludes, "I don't believe there's a better solution for skin than what nature provides. When I faced personal skin issues like hyperpigmentation, rosacea and premature aging, nature was the only source that truly healed my skin."