L’Oréal Commits to 100% Recycled PET

L’Oréal's multi-year agreement with Loop Industries has committed the company to using 100% recycled PET resin for its personal care packaging.
L’Oréal's multi-year agreement with Loop Industries has committed the company to using 100% recycled PET resin for its personal care packaging.

L’Oréal has signed a multi-year agreement with Loop Industries to purchase 100% recycled polyethylene terephthalate (PET) resin for its personal care packaging, according to an article on Environmental Leader.

Related: L’Oréal Among 2020 World's Most Ethical Companies

Using low-energy technology Loop depolymerizes waste PET plastic, turning it into virgin-quality PET resin, which through the agreement L’Oréal will use for its packaging, according to the article.

More in Packaging