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L'Occitane Group Appoints Group Managing Director

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Yves Blouin worked with Chanel from 1993 to 2019

Yves Blouin worked with Chanel from 1993 to 2019

L'Occitane Group has named Yves Blouin as executive director and group managing director effective January 18, 2021. 

Previously: Credo Appoints Former Chanel CEO to Board of Directors

Blouin will report directly to Reinold Geiger, chairman and chief executive officer of the L’Occitane Group. Blouin succeeds Sylvain Desjonquères, who will be leaving his position as group managing director while continuing to support the company by serving on the board of L’Occitane Groupe S.A., the parent company.

Blouin worked with Chanel from 1993 to 2019, holding positions as managing director and general manager in South-East Asia, China, Japan, the Middle East and India.

Reinold Geiger, chairman and chief executive officer of the L’Occitane Group, said: "Yves Blouin’s long-standing work experience in Asia, which accounts for almost 50% of the group’s activity, and his extensive expertise in leading global luxury and cosmetics brands will be a great asset as the Group continues its drive for growth and profitability."