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[video] From COVID-19 to Black Lives Matter: Inside UnSun's Turbulent 2020

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  • Katonya Breaux, founder of UnSun, has found a sense of community in the beauty industry during difficult times.
  • UnSun's inclusive skin care has experienced a surge in awareness and sales amid the Black Lives Matter movement's recent prominence.

COVID-19 and the sudden upswing in Black Lives Matter (BLM) activism have defined an unprecedented year for UnSun founder Katonya Breaux. Halfway through 2020, Breaux has experienced everything from an evaporation of sales to an unexpected and potent increase in awareness and sales amid the BLM movement. She's also learned the importance of community, including among female founders.

In this wide-ranging conversation with Jeb Gleason-Allured (content director, Global Cosmetic Industry), Breaux discusses her inclusive sun care brand's origins and what she's taken away from 2020 so far. Key time codes include:

  • 5:17: COVID-19 impact
  • 6:55: impact of Black Lives Matter movement
  • 8:05: CEW's #FightforFemaleFounders program
  • 10:20: lessons learned
  • 12:28: the power of feeling less alone amid business challenges
  • 14:45: the power of Black Lives Matter in beauty