In a significant move that is set to propel the global expansion of K-Beauty innovations, Yepoda, a Korean brand known for its sustainable and clean formulations, has successfully secured its Series B funding round. The investment was spearheaded by Verlinvest, a global investment firm with a track record in consumer brand growth, alongside continued participation from existing investors V3 Ventures and JamJar Investments.
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This new influx of capital will be pivotal in driving Yepoda’s retail expansion and enhancing its international footprint. The company claims it has ambitious plans to amplify its European presence, particularly with its recent rollout into Sephora stores, and to make a concerted entry into the U.S. market. The collaboration with Sephora is a strategic move, with Yepoda set to debut in over 100 of Sephora's retail stores across Europe, including flagship locations in Paris and Milan.
As Yepoda steps into this new phase of growth, it is advised by industry veteran Chris Good, former Estée Lauder group president, ensuring that the brand continues its path of innovation and market leadership. Verlinvest’s involvement underscores the confidence in Yepoda's potential to become a global leader in the beauty industry, as they join Verlinvest’s growing beauty portfolio.
This strategic investment marks a significant chapter for Yepoda, setting the stage for global impact by making high-quality K-Beauty products more accessible and fun for consumers worldwide.
