The Lubrizol Corporation Revitalizes Carbopol Polymers Brand

The Lubrizol Corporation has introduced a revitalized identity for its Carbopol polymers brand.

Carbopol polymers currently support global markets across diverse industries, including home, beauty, pharma, petrochemistry and oil. Plans to expand the Lubrizol plans to expand the Carbopol polymers portfolio as the company focuses on more sustainable ingredients.

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Bernardo Medeiros, vice president of Life Science, commented: “Our goal was to honor the brand’s long heritage while setting the stage for significant innovations yet to come. It’s a nod to the past with an eye towards the future.”