Hair Care

Because the technology is available in a ready-to-use liquid format, it can be applied to eyeliners, eyelash serums, eyebrow mascaras and liners.
Symrise Launches SymLash XTreme for Enhanced Eyelashes
Because the technology is available in a ready-to-use liquid format, it can be applied to eyeliners, eyelash serums, eyebrow mascaras and liners.
Jun 30th, 2025
L'Oreal continues to snap up high-performing brands in key categories.
Why L'Oreal is Acquiring Color Wow
According to Coty’s press release, 81% of consumers tested agree that the scents boosted their mood and 80% said the scent made them feel positive.
Adidas Launches Vibes Fragrance Hair and Body Mists
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By decoding the hallmarks of aging, L'Oreal believes it can usher in a new era of beauty, one that focuses on root causes.
L'Oreal Previews the Future of Skin and Hair Longevity
From emerging diagnostics and ingredients to new launches, the beauty giant offers a view of beauty's future.
Jun 13th, 2025
'Resilience is everything,' says Cleverman founder Carlos Barreto. 'Building a brand, especially one that challenges category norms, requires thick skin, patience and a lot of pivoting.'
Cleverman: Revolutionizing Men's Grooming with Personalization and Confidence
"As an indie brand, you're both the underdog and the innovator. It takes creativity and grit to stand out, but it also gives you the freedom to write your own rules and build something truly meaningful."
Jun 9th, 2025
Lasio was founded in New York in the early 2000s by Latina entrepreneur Nadine Ramos, introducing one of the first professional keratin treatments designed for all hair types.
From Vision to Victory: Lessons on Resilience from Lasio's Founder
"Building a brand takes vision, but sustaining it requires grit."
May 29th, 2025
SymFeel Quat Green®: 100% naturally derived alternative to polyquats
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SymFeel Quat Green®: 100% naturally derived alternative to polyquats
SymFeel Quat Green® delivers well-known efficacy of Polyquaternium-7 and Polyquaternium-10 while embracing sustainability.
Jun 18th, 2025
Is the fragrance boom over? Not even close. Though growth wasn't as robust as the peak, scent has continued to perform well, led by value-focused offerings.
US Consumers Embrace Beauty in Uncertain Q1 2025
Notably, all prestige beauty categories experienced growth in March, offering some silver lining for the sector.
May 19th, 2025
Woman Pink Background Braids Glitchy Hot Pink Effects Adobe Stock 733070590
Category Shake-Up: C&T Allēs Spotlight Acne, Compromised Skin and Scalp Care Innovations in 2026
The new categories aim to better recognize targeted solutions addressing specific consumer needs such as skin conditions, post-procedural care and scalp health.
May 16th, 2025
The first custom scalp serum available from Prose.
Prose Launches First-Ever Custom Scalp Serum
Discover Prose's Custom Scalp Serum, a personalized, science-backed formula with over 99% natural ingredients to support scalp health and promote stronger, fuller hair. Available now on Prose.com.
May 16th, 2025
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SymFeel Quat Green®: 100% naturally derived alternative to polyquats
SymFeel Quat Green® delivers well-known efficacy of Polyquaternium-7 and Polyquaternium-10 while embracing sustainability.
May 12th, 2025
In February 2025, Olaplex announced a significant pivot toward total hair health. The flagship product of this new direction? The No.0.5 Scalp Longevity Treatment, a scalp serum that, combined with the brand's No.3 Hair Perfector, can provide 'lasting hair health from root to tip.'
Olaplex Unveils Mixed Q1 Results Amid Strategic Pivot Toward Total Hair Health
Specialty retail, which comprises the brand's largest channel, increased 12.0% in the first quarter to $38.6 million, while professional decreased 10.9% to $34.5 million and direct-to-consumer decreased 7.2% to $23.9 million.
May 9th, 2025
Mane Kancor celebrates winning the European BSB Innovation Award 2025 for Purakan, a natural anti-dandruff solution.
Mane Kancor Wins 23rd European BSB Innovation Award for Purakan
Mane Kancor secures the 23rd European BSB Innovation Award 2025 for Purakan, a patented natural anti-dandruff solution using upcycled ingredients and sustainable sourcing programs that support over 6,000 farmers.
May 9th, 2025
Grabity Hair Lifting Shot
K-Beauty's Grabity Anti-hair Loss Brand Hits Europe
This follows the brand's January 2025 premiere at CES Las Vegas, where the product launch showcased the company's expertise in polyphenol-based formulations.
May 8th, 2025