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VIDEO: Consumers Need It, and Now

Contact Author Rachel Grabenhofer, Global Cosmetic Industry
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Consumer have new demands for their anti-dandruff shampoos: they want hair like "soil." Find out what the heck this means from Procter & Gamble scientists, James Schwartz, Ph.D., and Rolanda Wilkerson, Ph.D., in this second of two videos. (See Video 1)