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66 Results
Section: Ingredients
Consumers & Markets
TikTok-Fueled Trends in the Fight Against Wrinkles
The latest anti-aging trends are being driven by TikTok, featuring everything from at-home wrinkle patches to collagen gel masks. Younger generations are reshaping the skin care industry with innovative, non-invasive solutions.
Sun Care
'Sunburning' to Heal Acne is the Latest Terrifying TikTok Trend
You read right. Some TikTok influencers are claiming sunburning heals acne. Thankfully experts are warning against it. Here, we explore this claim with three industry experts to understand the rationale, uncover the truth and attempt to refute it.
News
Huda Beauty, The Body Shop Among Top TikTok Brands
Huda Beauty, The Body Shop and Kylie Cosmetics use TikTok to their advantage.
Launches & Claims
Active Concepts Taps into TikTok Trend with Rice Water Hair Active
Active Concepts developed ACB Rice Water SF based on the ayurvedic ingredient's, rice water's, social media popularity. The result is a hair active that provides scalp benefits and strengthening and manageability effects for hair.
News
e.l.f. Beauty On Upswing with TikTok, Skin Care and More: Analyst
Piper Sandler analyst Erinn Murphy commented, “We are upgrading shares of [e.l.f. Beauty] from Neutral to [Overweight] as we believe the brand has gained and will continue to gain share over the foreseeable future despite a tepid beauty backdrop."
Consumers & Markets
The Rise of 2000s Makeup and Juicy Lips: TikTok-Driven Beauty Trends
2000s makeup and juicy lips are dominating beauty trends, driven by TikTok's massive engagement. From frosted eyeshadows to glossy finishes, brands can capitalize on these nostalgic looks with creative content and must-have products.
Sun Care
Sunscreen Gets a Glow-Up: from Reef-safe to TikTok-approved
Consumers now demand more from their sunscreen, expecting it to provide additional benefits such as hydration, anti-aging, or even makeup compatibility.
Devices/Tech
BoldHue Nabs $3.37M in New Funding to Launch TikTok-viral Personalized Foundation Device
By personalizing foundation, BoldHue seeks to boost skin color inclusivity. "No more scouring foundations in Sephora and settling for a subpar duplicate," an official announcement boasts.
Skin Care
Neutrogena Teams Up with TikTok-famous Dermatologists Dhaval Bhanusali and Muneeb Shah for Innovation & Outreach
The partnership with Neutrogena is a natural extension of the dermatological beauty trend, which highlights efficacy.
Event Coverage
How Brands Can Tap the Skin Cycling Trend: Now Available On-demand
Having ascended over the last year, the concept continues to dominate TikTok feeds.
Hair Care
2024's Top Hair Care Brands, Products & Concerns
Cosmetify's methodology cross-referenced brands with the volume of associated Google searches, Instagram and TikTok posts, hashtags and more.
Event Coverage
What Will You Learn at
Beauty Accelerate
? Top Actionable Insights & Team Takeaways
Experts will share strategies on navigating TikTok-driven trends, creating category-defining brands, and leveraging data to meet evolving consumer demands.
Regulatory
Consumers Alarmed Over Lilial Ban and Social Media Misdirection with Olaplex
Lilial is now classified as a carcinogenic, mutagenic or reprotoxic (CMR) Category 1B substance and is banned in the EU. In relation, Glamour recently shamed TikTok videos for misleading consumers that Olaplex No. 3 contains it and is also banned.
Consumers & Markets
How Bubble Skincare is Winning Gen Alpha, Gen Z & Beyond:
Beauty Accelerate
2025 Preview
Bubble has tapped exponential growth by focusing on Gen Z and Alpha consumers, diving into trends like merchified products, and riding waves of TikTok virality.
Launches & Claims
What Beauty Brands & Influencers Need to Know about Truth in Marketing
The rise of platforms such as TikTok, Instagram, and YouTube bred a new form of advertising—dominated by influencers—that is more visual, engaging, seemingly organic and influential in a consumer’s beauty decisions. Here's what that means for brands.
Ingredients
Lipoid Kosmetik Improves Sensitive Skin with Amaretine
Amaretine is an active ingredient that offers a liposomal carrier system that targets all aspects of sensitive skin.
Consumers & Markets
Let Us Help Kick off Your Beauty Innovation for 2025 and Beyond
A forthcoming briefing taps AI to decode more than 8 million consumer conversations to predict the future of the category.
Skin Care
Byoma’s New Phyto-Mucin Glow Serum Pairs K-Beauty & Plant-Based Innovation
The non-stick skin barrier repair serum can act as a primer for makeup application and imparts the ever-popular "glass skin" effect.
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