Search Global Cosmetic Industry: Page 28

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Section: Retail

Social Beauty: How New Developments in Social Media are Changing the Industry

Much is made of the importance of social media and Internet retailing, as well as of having an online media strategy, and yet many beauty brands have yet to embrace one. Imogen Matthews, consultant to in-cosmetics, researches the latest social media and e-retail trends and implications for the beauty industry.

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Cultivating a Luxe Bath and Body Collection for the Mass Space

Get an inside insight on the development of the new bath and body collection from Sonia Kashuk from Kashuk herself.

Touch Me, Tell Me, Sell Me: The Business of International Beauty

A view of the global beauty retail scene.

Super Premium Beauty on Cusp of a New Era of Growth

The U.K. is about to be leapfrogged by Russia as the highest value market in the world for super premium fragrances, according to new data from Euromonitor International, and this is indicative of a critical shift in global luxury consumption culture, as high net worth individuals from the BRICs set a new and dynamic pace of growth that has major strategic implications for the world’s leading luxury players.

Finding Your Niche in Salon Hair Care

Salon hair care manufacturers are finding success with brand strategies that include broad product ranges aimed at answering very narrow needs, employing the latest technologies and appealing to causes and lifestyles.

Today, many founders are raising significant money pre-revenue, which has led to a generation of founders starting out with significant outside capital backing virtually from the start.

Creating the Next Generation of Indie Brands

Building the next next big things.

Beauty Retail Roundup: Kosé, Too Faced, Pretty Smart, Tronque, Yensa

These brands have debuted at several different retailers.

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[update] Skin Care Innovations to Check Out at CES 2019

Neutrogena, Lumini, Ioniq and Atolla are among the companies showcasing their latest technology at the event.

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Belief in a Mission: Avon Marks 125 Years

As Avon marks its 125th anniversary, we consider the history of one of the industry’s biggest names, its business model and its relationship with consumers. Various Avon spokespersons answered questions for GCI.

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Think Like a Shieldmaiden If You Want Your Beauty Startup to Succeed

The sexy side of starting a business usually gets all the glory, but it’s how entrepreneurs react to hardship that makes the difference between beauty success and industry failure. Every new company we start is a battle, and most of us believe we are going to win each and every one.

Effective Sampling Strengthens Brands

Because traditional media cannot convey a brand’s consistency, scent or color on the consumer’s skin, sampling is an increasingly important and effective method to gain consumer trial of a product and for brands to expand their consumer base.

Building the Beauty Industry: What to Expect in M&A in 2014

While the professional skin care market and beauty devices look primed for M&A in 2014, the opportunities are really endless for companies and brands with a well-defined niche.

Leading Luxury

Luxury beauty packaging plays several important roles for a product, including functionality and demonstrating sophistication, trendsetting, elegance and the worth of the product.

Central Asia: Cosmetics, Culture and Politics

Because the region's relatively low-income levels, it is inevitable that consumer expenditure on beauty is far from high in Central Asia; the absence of locally produced cosmetics and toiletries means the region depends on imports.

As digital natives unaware of a life without swiping and interfaces, Generation Alpha views virtual and real experiences as interchangeable—putting pressure on marketers to ensure that virtual experiences are as cutting-edge yet genuine as possible.

Now is the Time to Market Beauty to Generation Alpha

This young, tech-savvy demographic wields brand influence and purchasing power that beauty brands need to tap into sooner rather than later.

The Changing Face of Beauty Distribution

Insights from beauty retailers—department stores to flash sale sites—shows the various opportunities beauty brands have to reach out to and connect with consumers.

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Beyond Personal Grooming: Spongeables Expands into Pet Care

By diversifying her company’s products, Elaine Binder, president and co-founder of Spongeables LLC—a manufacturer of human bath body buffers, recently emerged in the pet care market via the launch of Haute Dog Bath Buffer, a spa in a sponge for pets. She discusses the experience of opening up new retail and distribution opportunities through the line expansion.

Nail Care Knows No Bounds

The prestige nail category has undergone significant changes over the past few years, and the rise in popularity of the nail salon manicure has affected the perception and reality of the entire market.

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