Search Global Cosmetic Industry: Page 2

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Type: News

Section: Consumers & Markets

Celebrity brands have made the biggest impact in the color cosmetics and fragrance categories, NIQ notes, representing 2.9% of all dollar sales in both categories.

2024 Celebrity Beauty Preview

Where is the category trending? And what are the sales stakes? NIQ has some answers.

#Sunsethair registered more than 104,000% growth, week over week, and can be described as an orange- and yellow-dyed balayage look.

Trending: DOA Kozmetik, Sunset Hair, Makeup Flashback, Hyperpigmentation and More

Our weekly "Consumer Pulse" report uncovers trends in cosmetic-related searches across the web. Trending now are: DOA Kozmetik, makeup flashback, Kylie Cosmetics Power Plush Foundation, depigmenting serum, blackhead vacuum, sunset hair and others.

Epres will now be readily available to licensed beauty professionals through the extensive Beauty Systems Group (BSG) network.

Epres Enters Professional Hair Care Channel

Epres products will be available at all Cosmo Prof stores in North America and on CosmoProfBeauty.com beginning February 1, 2024.

TikTok conversations about fragrances have consistently grown, defying typical seasonal patterns. This suggests brands should actively participate in these ongoing discussions on TikTok to boost awareness.

How Social Media Works as a Predictor for Trends in Beauty and Fragrance

Spate co-founder Yarden Horwitz to discuss social media trends, key formats and olfactory notes on the rise in the United States and white space ripe to explore in 2024.

It Cosmetics is in our headlines again, with searches on 'It Cosmetics Concealer' up 250%.

Trending: Bye Bye Under Eye Concealer, Madara Cosmetics, Looks Maxxing, Male Beauty and More

Our weekly "Consumer Pulse" report uncovers trends in cosmetic-related searches across the web. What's hot? Reggie Wells makeup, Makeup Forever #108 Brush, It Cosmetics Bye Bye Under Eye Concealer, Madara Cosmetics, looks maxxing, male beauty and more.

Fundamentals such as a high replenishment rate have kept the prestige beauty sector strong, as has experiential brick-and-mortar. In fact, Circana's Larissa Jensen says, 'we anticipate the brick-and-mortar channel to outperform e-commerce in 2024.'

Prestige Beauty is Set to Grow Throughout 2024: New Data

Prestige fragrance rose 12%, led by juices, gift sets and body sprays, while makeup increased 11%, driven by blush and lip oils.

'The Lifecycle of a Trend: Google & TikTok' notes that 'trends surpassing 50 posts on TikTok are more likely to gain traction on Google search' and that, historically, the platforms' activity has mirrored one another on trends such as sunscreen sticks, summer blond hair, hair wax sticks, face bronzer sticks, maskne and headband wigs.

Anatomy of a Beauty Trend

Effectively understanding the relationships between Google and TikTok and how trends manifest on each can allow brands to make long-term plans, rather than simply chasing the latest ephemeral fad.

Taken together, brands of every size will leave this year's event with the knowledge and insights needed to innovate nimbly and mindfully and to elevate their brands to the next level.

Let's Connect the Dots Between Beauty Marketing and R&D: Beauty Accelerate Los Angeles 2024

Join Beauty Accelerate in Los Angeles to set the 2024-2025 innovation agenda!

The Benchmarking Company's Denise Herich will present insights from exclusive consumer surveys, highlighting key opportunities for brands to tap for future innovation and marketing.

K18 & The Benchmarking Co. Decode the Hair Health Revolution at Beauty Accelerate

This session will feature fresh shopper insights into hair wellness, as well as insights from one of the hottest brands of the last few years.

Selfmade Founder Brings 'Mind-Beauty Axis' to Beauty Accelerate

By tapping the emerging field of psychodermatology and leveraging ingestible and neurocosmetic product formats, today’s brands have an opportunity to deliver holistic, multidimensional benefits that address the emotional and aesthetic needs of consumers.

From left: Larissa Jensen of Circana and Rie Maiden of Credo will outline the dynamics driving beauty retail in 2024.

Beauty Retail's Top Questions Answered

Notably, beauty was one of the few discretionary consumer product categories to grow in 2023, pointing to resilient shopper demand, even amid inflation concerns.

An essentialist approach to beauty innovation can address consumers' desire to focus on what is truly necessary for their wellness goals.

Goop, Dermalogica, Neutrogena & Dr. Elsa Jungman Speak out on 'New Minimalism in Beauty'

Mintel's 2024 Sophisticated Simplicity trend reflects rising demands for transparency in the service of ensuring that products are effective and that ingredients are both necessary and safe.

Allured magazine highlighted several makeup looks that should 'be on your radar' in 2024, including doll-like blush on the apples of the cheeks.

Trending: 8 Makeup Looks for 2024, Kylie Cosmetics, Azelaic Acid Serum and More

Our weekly "Consumer Pulse" video on the socials uncovers growing cosmetic-related searches across the web. Now trending are: Kylie and IT Cosmetics, azelaic acid serum, aesthetic makeup, red wig, forehead reduction and eight 2024 makeup predictions.

The days of rigidly defined beauty categories are fading away and the future of beauty lies in the ability to create strong brands that offer holistic and personalized experiences that resonate with the evolving preferences of today's consumers.

4 2024 Beauty Trends: an Incubator's Perspective

Piyush Jain, CEO of Maesa, discusses four trends shaping the innovation he expects to see in the year to come.

The skin care sector has outpaced makeup growth since May 2023. That said, Spate data reportedly points to a TikTok beauty zeitgeist dominated by makeup, which could signal enough strength for color to come out on top.

2023 Beauty Sales (North America): a Preview

According to a new analysis from Circana's Natallia Bambiza, "Makeup is the strongest performing category in the U.S. prestige beauty market this year," yet skin care could still eclipse the category when year-end totals come in.

Thrive Causemetics is currently highlighting its liquid lash extension product in combination with lash growth mascara for volumizing and lengthening effects.

Trending: Thrive Causemetics, Astral Projection, Biotin Spray, Botox Serum and More

Our weekly Consumer Pulse video on socials uncovers cosmetic-related searches rising in interest across the web. Now trending: Thrive Causemetics, Seint, Make Up For Ever, biotin spray, Botox serum, semi-permanent nail polish and more.

How Skylar Accomplished Its Most-profitable Quarter Ever

Marketing on Amazon involved leveraging the retail platform's data and analytics tools, while Sephora efforts included targeted campaigns to beauty enthusiasts and in-store promotions, alongside online marketing.

Collectively, these experts will illustrate how new digital tools, changing workflows and much more can support rapid, consumer- and influencer-winning innovation, even among modestly sized brands.

Summer Fridays, Spate, Good Face Project & Bluebird on the Digitization of Beauty

From AI-driven trendspotting to rapid clean and sustainable product innovation, emerging tools are helping brands move nimbly and efficiently across marketing and R&D functions.

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