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Section: Consumers & Markets

A new study from Beauty Daily by Clarins found that Brits were more likely to remove skin care products from their beauty routines over makeup if they needed to save money.

Top 10 Beauty Products Budget-Conscious British Consumers Would Ditch

Skin care masks, perfume and facial exfoliators topped the list of beauty products Brits would drop if forced to make cutbacks in their budgets.

The wolf cut experienced a 135% increase in the volume of searches made on Google, per Beauty Pie.

Top 2022-2023 Beauty, Hair, Skin, Body and Makeup Trends

From niacinamide body care to naked nails to lash serums and refillable lipstick, digital data points to a wide range of trends across every category.

There has been a recent 24% rise in searches featuring jasmine perfume products, per Trendalytics. Popular on TikTok, Phlur's Missing Person (which features jasmine notes) has boomed in searches by 3,299% year-over-year.

6 Trending Unisex & Classical Fragrance Notes

Trendalyitics points out that the hashtag #pheromoneperfume has 63.3 million views on TikTok.

From the metaverse to synthetic biology to holistic solutions that address sleep as a beauty need, brands and suppliers have new opportunities to engage beauty and personal care consumers, according to a Mintel trend report.

3 Beauty & Personal Care Trends Shaping 2023

The rise of synthetic biology-derived ingredients, diagnostic tools, holistic care and phygital experiences will shape beauty in the year to come, according to a new report from Mintel.

Euromonitor consultant, Carmen Silva, states that fragrance houses, brands and retailers will more greatly leverage AI, AR and VR to drive engagement and immersion with fragrances.

Euromonitor Consultant Weighs in on Fragrance Marketing and Purchasing Trends

Hear market projections from an industry researcher on purchasing, consumer trends, technology influences and more.

Kylie Cosmetics is a leader in influencer content based on the criteria of visibility, impact and trust, per Traackr.

Traackr Ranks 50 Best-performing Beauty Brands with Influencers

The most influencer-mentioned brands for the month were Redken, Sephora, Olaplex, Saloncentric and Nyx.

5 Ways Beauty Brands Can Innovate to Succeed

Part 1 of 2: From personalization to sustainable packaging, brands have many strategies at their fingertips.

It is crucial for beauty businesses to innovate their products and experiences to keep up with beauty trends and customers’ needs and wants.

4 Ways to Implement Innovative Strategies in Your Beauty Brand

Part 2 of 2: Asking yourself simple questions can help make innovation easier.

The ClearForMe technology lets consumers access enhanced descriptions of beauty products that provide clear, straightforward definitions and functions of each ingredient.

Allure Store Expands Ingredient Transparency with ClearForMe

The ClearForMe technology lets consumers access enhanced descriptions of beauty products that reportedly provide clear, straightforward definitions and functions of each ingredient.

Per NielsenIQ, 82% of Gen Z (18-24) shoppers spent more or the same amount as last year’s Cyber Monday shopping event.

[update 3]: Beauty Among Top Black Friday 2022 Sales Categories

Per TechCrunch, U.S. online sales across sectors totaled $8 billion on Black Friday, compared to $40 billion worldwide.

NielsenIQ notes, 'With more consumers shifting their spending habits, brands will need to differentiate and continue to innovate in order to win back the consumer wallet.'

Beauty Shoppers Driven by Recessionary Mindset

Across categories, recessionary behavior is driving shoppers toward private label options, which grew 13% in September 2022 alone.

Identifying and addressing issues in key areas of diligence before launching a process will streamline pre-transaction diligence by prospective acquirers and will allow founders and management more time to focus on their fundamental responsibilities—continuing to operate and deliver strong financial results for the business.

Getting M&A-ready in Challenging Economic Times

Beauty brands can use the current lull in dealmaking to address common diligence issues before they arise in a sale process.

Mintel notes, 'In the next five years, brands will increasingly cater to the niche identities of loyal consumer investors, fragmenting large, legacy brands into smaller, more targeted business units.'

5 Global Beauty Trends for 2023

Themes of traceability, personalization and mindful consumerism dominate Mintel's "2023 Global Consumer Trends" report, highlighting the implications of the pandemic and shoppers' needs moving forward.

The NPD study finds that daily rinse shampoo and conditioners are high performers in the prestige hair care sector.

NPD Study: UK Hair Care Sales Skyrocket 67%

The study credits the sales increase to consumers purchasing prestige hair products during the pandemic lockdowns to maintain their hair at home—purchases they continue to make today.

Skinholy created its online marketplace to help connect indie, cruelty-free brands with eco-conscious consumers.

Skinholy Rolls Out Marketplace for Indie, Eco-Conscious Brands to Grow

Skinholy helps eco-conscious consumers discover independent, sustainable brands based on their values and characteristics, including female founders, sustainable packaging and natural skin care.

Physical retail drove Q3 prestige skin care sales gains, though the online channel reportedly accounts for almost 40% of sales.

Q3 2022 Prestige Beauty Unit Sales and Revenue Grow Double Digits

Key drivers include hair health products, lip products, clinical skin care and interest in luxury fragrance.

Notably, the beauty sector has the highest amount of lost inventory (6.2%) when compared to other industries analyzed by the report such as apparel (3.9%), pharmaceuticals (3%), food (2.9%) and automotive (1.1%).

Decoding Beauty's Waste Crisis

The total sale value of the beauty industry's discarded product stock may total as much as $4.8 billion.

Lycored’s research study finds that 59% of respondents now consider the concept of ingestible skin care as normal.

New Study Highlights Growing Demand for Ingestibles

The Further Beyond Skin Deep report examines how ingestibles are becoming more mainstream.

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