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Skin Care
Rhode Takes Its Biggest Retail Step Yet, Putting e.l.f.’s Acquisition Strategy on Display
The European expansion matters beyond Rhode itself because e.l.f. is increasingly relying on a portfolio of brands and international markets rather than e.l.f. Cosmetics alone to drive growth.
Skin Care
rhode Announces Official Launch Date for Its Retail Expansion in Europe with Sephora
Color Cosmetics
e.l.f. Is Still Growing Fast—But the Growth Engine Is Changing
If e.l.f. can sustain that trajectory while converting its broader portfolio into operating leverage, the company will have moved into a new phase.
Skin Care
Rhode Pushes Global Growth as e.l.f.’s Star Acquisition Expands into Latin America
CEO Tarang Amin recently highlighted Rhode and Naturium as key drivers of the company’s “whitespace opportunity” across categories and geographies.
Color Cosmetics
e.l.f. Beauty Delivers 35% Q4 Growth, Tops $1.6B FY Sales as rhode & Naturium Drive Portfolio Surge
e.l.f. Beauty is forecasting 2027 net sales of $1.835-1.865 billion (12–14% growth).
Brick and Mortar
Rhode Goes Pan-European: Sephora Expansion Marks Record-Breaking Next Chapter in Global Retail Push
Rhode is entering its next growth chapter with increased scale—and a clear mandate to globalize.
Bath & Body
Dupe Culture Meets the Courtroom
What the Benefit vs. e.l.f. mascara ruling reveals about the legal limits of beauty dupes.
Color Cosmetics
e.l.f. Beauty Posts 38% Q3 Growth, Lifts FY26 Outlook as rhode Fuels International Momentum
A standout contributor to the quarter was rhode’s record-breaking launch at Sephora in the U.K., which management cited as a key highlight alongside continued U.S. momentum.
Bath & Body
Ulta Beauty Formalizes Its Playbook as Beauty-Sports Partnerships Go Pro
The strategy reflects a broader recalibration underway across beauty: sports partnerships are no longer about visibility alone.
Consumers & Markets
Megadeals, Fragrance Frenzies and the Gen Z Wallet: Your 2026 Beauty M&A Playbook
Alexandre Terseleer, a partner at Kearney, unpacks the latest beauty M&A trends.
Consumers & Markets
Cosmetify's 2025 Q3 Index Ranks Huda Beauty and Kylie Cosmetics as Top Beauty Brands
In Q3 2025, Huda Beauty continues its reign at the top of the leaderboard, while Kylie Cosmetics storms onto the Index as a new entry in second place.
Color Cosmetics
Which Beauty Brands Are Ripe for Acquisition in 2026?
In 2026, companies will seek brands with a more disciplined and surgical environment focused on biotech, R&D capabilities, high-growth indies and corporate divestitures, rather than simply pursuing scale.
Consumers & Markets
The Beauty Contract: What's Fueling the Top 10 Gen Z Brands and Products?
Insight platform [cafeteria] listened to 2,100+ of its teen and Gen Z users to curate 335 hours of insights about 270+ beauty brands and behaviors to find what's driving these next-gen shoppers.
News
e.l.f. Beauty's Three Months Sales at $343.9 Million, Projected 18-20% Increase in 2026
e.l.f. Beauty has released its Q2 results for three and six months ended September 30, 2025, totaling $343.9 million for the first three months.
Skin Care
Teen Wallets Declining as Sephora, Ulta and Target Remain Fan-Favorites
Piper Sandler's 50th semi-annual teens survey has been released, indicating a decline in teens' core wallets and ranking teens' favorite cosmetic brands and shopping destinations.
Color Cosmetics
e.l.f. Beauty Reports Big Retail Expansion Amid 2026 Uncertainty
For the first half of fiscal 2026, e.l.f. Beauty expects net sales growth to accelerate, besting the 9% seen in Q1.
Skin Care
Beauty Shines on Time's List of the 100 Most Influential Companies in 2025
L’Oréal was recognized for its science-driven approach and strategic acquisitions like CeraVe and La Roche-Posay.
Skin Care
BREAKING: L'Oréal Acquires Medik8
The news comes amid a boom in dermatological beauty, which has risen to prominence at the expense of clean beauty pure players.
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