Search Global Cosmetic Industry: Page 18
Rachael Ostrom, executive director, consumer engagement, Aveda; Alexis Rodriguez, executive director, public relations, Bobbi Brown Cosmetics; Marisa F. Thalberg, vice president, global digital marketing, The Estée Lauder Companies, Inc; discuss initiatives and strategies to win shares of the $77 billion in sales expected to be generated by social media by 2016. This year's honorees include Gina Boswell, executive vice president, Unilever Personal Care, North America; Lisa Hawkins, senior vice president, marketing, education & events, North America, Dior Beauty; Leslie Marino, general manager, Kérastase & Shu Uemura Art of Hair, L’Oréal USA; and Barbara Zinn-Moore, senior vice president, general merchandise manager, cosmetics & home, Lord & Taylor. Revinage, retinol-like, supercritical extract, retinoids, retinol, natural cosmetics, antiaging, green chemistry, palm free, vitamin A, retinoic acid, pro-aging, cellular turnover, wrinkle, antioxidant, firmness, collagen, safe alternative, day and night, active