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972 Results
Type: Article
Packaging
MULTISENSORY PACKAGING - Feng Shui or
Feng Sway
Much time is expended weighing the effects of online sales, and the increased turmoil it’s etching on physical store relevance. This points to the necessity for marketers to visit and explore impactful methods to re-engage shoppers, influencing their in-store purchasing decisions.
Consumers & Markets
Latin Beat: Paris Hilton for a Day
Lines and brands extend distribution in Argentina, more promotions, the beauty of chocolate, a race to raise funds and the end of a brand.
Event Coverage
Future Beauty Industry Leaders Forecast Beauty in 2020
FIT master’s degree program celebrates 10th anniversary with special capstone focused on the future of beauty.
Skin Care
Addressing Evolving Consumer Concerns
With an increasing number of consumers concerned about more aspects of the products they buy, it is to the beauty industry’s benefit to clearly and effectively communicate the advantages and safety of the products it offers.
Consumers & Markets
Inside Brazil: Brazil Set to Become Second Largest Beauty Market
Growth in 2008 may put country ahead of Japan in consumer beauty spending.
News
Marketing Matters: Understanding the Power of G2G
Understanding the power of women listening to recommendations from girlfriends and also making their own recommendations is gaining importance for all beauty marketers.
Skin Care
New Data: Decoding Skin Care Shopping Habits
Part 2 in a 3-part series: how much she spends, on what, where and why—plus, what she wants to try and buy.
Article sponsored by
BASF
Launches & Claims
French FDA to Finance Studies on Exposure to Cosmetics
The coming year will see new studies, as well as regulatory changes, for the beauty industry in France and Europe.
Bath & Body
Body Care Undergoes a Transformation
While facial care continues to account for the lion’s share of skin care total value sales, body care has been going through a transformation period, driven by innovation and further expansion into emerging markets.
Brick and Mortar
Perfumania Expands Its Doors
Brands struggling financially could learn a lot from companies expanding their doors through 2009, especially during challenging economic circumstances.
Launches & Claims
SCC Suppliers’ Day News
Contributing editor Nancy Jeffries provides an overview of her findings at the 2008 event.
Devices/Tech
The Beauty of AI is Speed
Artificial intelligence is accelerating beauty innovation behind the scenes.
Packaging
Art of Packaging Awards Celebrate Creative Alchemy
"The best juice on earth will not sell if the packaging doesn't communicate," said Jean Madar, chairman of the board and CEO at Inter Parfums, Inc., who accepted the Art of Packaging Award.
Event Coverage
FGI Panel Explores Nature of Luxury
Frédéric Fekkai and The Estée Lauder Companies' Nancy Feetham and Veronique Gabai-Pinsky discuss luxury as the business of “creating a want;” differentiate luxury from traditional prestige.
Packaging
Innovation is the New Value
Consumers are looking for brands that espouse their own values and priorities. For many brands, that means turning to packaging.
Color Cosmetics
Year-end Prestige Beauty Sales Preview
Consumers flocked towards natural brands, toners and clarifiers, and false eyelashes; less so lip color and candles, per a report from The NPD Group. The group also provided a sneak peek into the holiday 2018 market.
Consumers & Markets
In My Opinion: Molto Bella—Italian Beauty
Learning to think in new ways and to question established beliefs about beauty yields fresh and innovative approaches to the business of beauty. And an extended trip to Italy illuminates the power of beauty products and the deep positive impact on consumers.
Consumers & Markets
Unilever Looks to Replicate Its Indian Retail Strategy
Successful Indian retail strategy may have expanding global potential.
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