Search Global Cosmetic Industry: Page 34

972 Results

Type: Article

Creating Brand Impact with Sample Packaging

Sample packaging may be a consumers first experience with a brand, so creating a strong brand message is critical.

Brand Security's White Knight—Packaging

The hazards of nonsecure packaging go beyond product damage and can lead to a severe devaluation of a brand. Numerous decisions in packaging and component choices are logical options for brand security.

From left to right, Karen Grant, vice president and global beauty industry analyst, The NPD Group; Marla Malcolm Beck, founder and CEO, Bluemercury, Inc.; Sharon Rothstein, senior vice president, marketing, Sephora USA; and Nancy Schmidt, vice president, divisional merchandise manager cosmetics – trend & prestige, Macy’s; discussed beauty’s top categories in today’s marketplace at CEW’s October Women in Beauty series event.

CEW Panelists Assess Beauty Retail

Cosmetic Executive Women’s (CEW) Women in Beauty series enlisted the expertise of four panelists who discussed the challenges and strengths in today’s beauty marketplace in a presentation titled “The Retail Roundtable.”

This 'Read the Label' focuses on natural deodorant and reusable packaging, and the product under review is Wild’s Bergamot & Grapefruit Natural Deodorant. The product contains tapioca starch, zinc ricinoleate, shea and cocoa butter, and more.

Read the Label: Wild–Bergamot & Grapefruit Natural Deodorant

This "Read the Label" focuses on natural deodorant and reusable packaging, and the product under review is Wild’s Bergamot & Grapefruit Natural Deodorant. The product contains tapioca starch, zinc ricinoleate, shea and cocoa butters, and more.

Water and Oil

In product development, brand owners utilize both the technical and the marketing brains charged with creating products that will resonate with consumers—and utilizing the right tools allows greater and earlier insight into what is possible in a formula.

9Ingredients425

Top 9 Ingredient Trends of 2019

From regional ingredient concerns to emerging ingredients ready to take the industry by storm, these are the biggest ingredient trends of 2019.

Demsey noted that successful beauty leaders must think like a consumer and a competitor.

If You Can’t See the Future, You Can’t Get There

11 lessons from John Demsey and Leonard Lauder.

Technology Transfer

In his 100th “Chemical Reaction” column, Steve Herman continues to explore wide-ranging ideas, the science that turns ideas into reality and the potential for the beauty industry.

Supply Chain: Don’t Lose Your Company’s Future En Route

In today’s hypercompetitive market, lost shipments are unacceptable and unnecessary.

Lower Middle Class Largest Consumer of Cosmetics in Brazil

Brazilian brand’s efforts toward new sales channel and new players in the market coincide with rise in consumer segment’s spend on beauty.

New Dos Give Hair Care a Renewed Boost

Hair care has experienced a slight slowdown globally; however, it has been able to resist the downward pressures on growth rates, benefitting from a surge of innovations and evolving from a staple category with basic cleaning functions to one that includes more sophisticated products that offer more targeted solutions.

Wellness beauty must be accessible for all and offer rituals for healthy lifestyles, according to a new FIT Capstone presentation.

Report: Is Beauty Essential?

A new FIT Capstone report details beauty's deeper wellness evolution amid the pandemic.

425-sun-care

A New Day for Sun Care

Strong growth and new innovations are driving this potentially life-saving category.

Packaging Design: Engaging Consumers

As the role of marketing becomes increasingly important, packaging design becomes key in the overall mix.

Hand sorting on one of Avon’s current São Paulo production lines.

Avon’s Brazilian Growth May Warrant Second Facility

Brands growing along with Brazil’s potential; areas of untapped growth remain.

gci1005_thwaites

Smelling the Forest for the Trees

Emerging sources of natural ingredients provide new olfactive opportunities.

IFF’s new creative center outside of São Paulo will, according to the company, help it study and understand the preferences of consumers and how they affect and are affected by global trends.

Inside Brazil: Direct Sales Grow 14% in 2008

Direct sales continue to be a lucrative channel in Brazil.

Innovation Drives Sales Growth

Product innovation is the main driver of sales growth in the cosmetics and toiletries market as brands compete to achieve maximum standout on shelf and aim to win over new customers.

Page 34 of 54