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Carver Korea's flagship skincare line, A.H.C (Aesthetic Hydration Cosmetics), sells approximately 1,000 different cosmetics products in Korea, China and the United States.

K-beauty Investment from Bain and Goldman Sachs Heats Up Market

Carver Korea investment represents the latest boost to k-beauty, targeting both domestic and international expansion.

While K-Beauty isn’t new, it is still growing rapidly — a sign that it’s still a long way from being a mature sector. In fact, researchers expect it to grow at a CAGR of 9.2% until 2030 to reach US$18.32 billion.

in-cosmetics Korea Kicks Off, Highlights K-Beauty and 6 Ingredients to Watch

While K-Beauty isn’t new, it is still growing rapidly — a sign that it’s a long way from being a mature sector. In fact, researchers expect it to grow at a CAGR of 9.2% until 2030 to reach US $18.32 billion.

Florapy channels K-beauty to bring new mask innovation to the market.

[podcast] Florapy Channels K-beauty Inspiration in Masks

Florapy founder Kristin O'Connell discusses K-beauty inspiration, the popularization of masks and more.

Woman holding green skincare jar and pink cosmetic product, smiling with sunscreen applied to cheek

JiYu Raises $6.5M to Fuel U.S. Growth, Targets $70M Revenue Amid Booming K-Beauty Market

The global K-beauty market projected to nearly double from $14.1 billion in 2023 to $28 billion by 2032.

Beauty influencer recording makeup tutorial with ring light and lipstick

How K-Beauty Conquered 2025 Through TikTok Shop and Product Innovation

K-Beauty has captured consumers' attention — and capital. While TikTok has accelerated brand discovery, product innovation has fostered consumer engagement. Here, TikTok's Ajay Salpekar helps us dig into what makes these products so successful.

Photo courtesy of The Window, Barneys New York blog

First K-Beauty Brand to be Exclusively Retailed through Barneys New York

Barneys New York announces the first K-Beauty brand to be sold exclusively through its stores and online in the United States.

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Formulating on Trend: K-beauty Soft Focus Face Primer

In this installment of "Formulating on Trend," the author describes how to formulate products aligning with the K-beauty trend for blurred skin, achieved by creating a soft-focus effect primer, and she breaks down oil and water phases in formulations.

Woman in straw hat with sunscreen stripes, eyes closed, enjoying sunny day

Elementis to Highlight Sustainable Film Former, Natural Rheology Modifier and K-beauty Concepts at In-Cosmetics Asia 2025

Ingredients showcased will range from a biodegradable film-former for sunscreens and natural oil phase rheology modifiers, to K-beauty inspired product concepts.

SmartSKN's new $7M deal with LillyCover brings new develops to AI and K-Beauty.

From K-beauty to K-AI: SmartSKN Taps LillyCover’s AI-driven Skin Care Robots for Personalized Products

SmartSKN's new $7M deal with LillyCover brings new develops to AI and K-Beauty.

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K-Beauty: A New Model of Product Development

Beauty brands must move faster, deliver iterative innovation and evolve their storytelling in order to survive today’s environment of constant newness and shorter product lifecycles.

Compact green and white mini refrigerator displaying Cleveland Kitchen Korean Coleslaw jars with cream-colored skincare product outside

Coleslaw Has Entered the K-Beauty Chat

Cleveland Kitchen is helping normalize cross-category functionality, where food supports visible outcomes like skin radiance, not just internal health.

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Cosmax Striving to be a "Pioneer of K Beauty"

"We will continue to develop our own competitiveness through constant change and innovation."

Beiersdorf Goes K-beauty with LYCL Deal

Hamburg meets Seoul in this new investment in disruption.

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Will J-beauty Overtake K-beauty in 2018?

"J-beauty continues to push the boundaries of innovation by marrying old-school principles with technology and environmental factors."

Searches on 'd'Alba Skin Care' rose 950% in the past week, per Google Trends. The main ingredient touted across the line is white truffle extract sourced in Piedmont, Italy. *depiction only; not actual product

12 Trends in Beauty: White Truffle K-Beauty, Ginseng Toner, #DroopyEyesMakeup and More

Each week, we dig into growing trends in web searches and hashtags related to cosmetics. Emerging this week are: white truffle K-beauty, waterless skin care, pride makeup, ginseng toner, anti-frizz hair care, droopy eyes and more.

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K-beauty and J-beauty Innovation

A preview of insights from in-cosmetics Global 2018, focusing on the latest ingredients, product formats and consumer insights from Korea, Japan and broader Asia.

A range of k-beauty brands are looking to expand and secure investment.

K-beauty Brands Seeking US Investors

MiiN Cosmetic and a range of other Korean brands are reaching out to potential investors this month.

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K-Beauty Pops into Nordstrom in Latest Shop Concept

Products will be available until March 26. The third installment, which focuses on Korean fashion, will debut on March 31.