What it is: DUO: Dual-Sided Body Cleansers by Procter & Gamble
Claims: The DUO: Dual Sided Body Cleanser features scrubbing and smooth sides that are water activated for a rich, bubbly lather that conforms to the skin. The cleanser is designed to be used for up to 30 showers, and is ready to be disposed of when the lather decreases. The DUO is available in Olay, Old Spice and Ivory brands.
Key ingredients: Sodium cocoyl isethionate, water, cellulose, cocamide mea
Where to buy: National retailers