Anastasia Bezrukova Launches Minori Beauty

Jul 1st, 2021

Jacquelyn Schlabach

Minori features beauty products that are vegan and cruelty-free.

Minori features beauty products that are vegan and cruelty-free.

Anastasia Bezrukova has launched Minori, a beauty brand featuring products that are vegan, cruelty-free, and meet or exceed the standards put forth by Clean at Sephora, Credo and The Detox Market.

Previously: Mantra Mask Launches New Skin Care Products

Bezrukova founded the brand "with the mission of promoting mindful consumption of beauty as a path to sustainability." She was inspired by the KonMari method and is a certified Marie Kondo consultant.

Products in the collection include:

Lip Gloss
Cream Blush
Cream Highlighter

Lead Image

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