Breaking Down the Skkn by Kim Makeup Relaunch

Jan 18th, 2024

Skkn by Kim Makeup is set to relaunch, pairing 'skin-loving formulas' and 'high-performance glam.' All SKUs launch January 26, 2024.

Skkn by Kim Makeup is set to relaunch, pairing "skin-loving formulas" and "high-performance glam." All SKUs launch January 26, 2024.

Kim Kardashian/Facebook

Skkn by Kim Makeup is set to relaunch January 26, 2024, pairing "skin-loving formulas" and "high-performance glam."

The relaunch comes amid reports that namesake influencer Kim Kardashian has attempted to buy out Coty's stake in the brand. Coty first took a 20% stake in the business in 2020.

Skkn by Kim launched skin care in 2022.

In a social media post, Kardashian highlighted the new makeup range's clean and hydrating elements, a nod to the increasing hybridization of the color cosmetic sector.

Key SKUs include:

Soft Matte Lip Color lipsticks in 10 matte shades
Lip Liner pencils in 15 lightweight shades; this is the one SKU in the range that specifically calls out skin-friendly ingredients, including organic jojoba oil and squalane
Classic Mattes Eyeshadow Palette, featuring 12 warm and cool nude shadows in silky matte finishes

e.l.f. Cosmetics is the 1st Brand on a TikTok Shop Super Brand Day, Launches Power Grip Dewy Setting Spray

In February 2024, NielsenIQ reported that TikTok Shop was the number 12 beauty and wellness e-commerce retailer in the U.S. market, making it bigger than several department store e-tailers.

“With the first New Dawn collection, we presented a routine made up of ‘must-have’ products,' said Saveria Guelfucci, marketing manager for Turnkey Solutions by Aptar. 'With Go Beyond Beauty, we are going further and deploying a greater variety of products.'

Turnkey Solutions by Aptar Launches Makeup-oriented Go Beyond Beauty Collection

Concepts include vegan and at least 95% natural (ISO16128) mists, creams, serums, lip balms, roll-ons, highlighters and foundations housed in packaging boasting monomaterial designs, recycled resin compositions or refillability.

Fenty is Coming to Mainland China

In its latest financial report, parent company LVMH noted, "Fenty Beauty posted robust growth, driven in particular by one of its latest innovations in mascara."

Weightless Beauty: Unveil the Light Within

Weightless Beauty: Unveil the Light Within

Looking for a sustainable beauty experience beyond the ordinary? Our lightweight emollient is designed to elevate your skincare experience. Dive deeper and unveil the full potential of PALMESTER 5305 (Propylene Glycol Dicaprylate/Dicaprate).

MCoBeauty has expanded into the United States market after launching into more than 1,800 Kroger stores.

MCoBeauty Expands into US Market at Kroger

MCoBeauty, founded by Shelley Sullivan in 2016, has quickly risen to prominence as Australia's fastest-growing beauty brand.

Overall, lip makeup was a top performer in the prestige beauty category 2023, per Circana, spiking 31% year-over-year, or twice the rate of the overall category.

The Lip Boom: Beauty x Care

From lip oils and balms to plumping glosses and multifunctional sticks, innovation opportunities abound.

CEO Dimitra Davidson, said, 'Embracing innovation and acknowledging gaps in this space are at the core of our mission. We believe that by combining cutting-edge science with a deep understanding of the community's needs, we can create new skin care solutions that empower everyone to feel confident in their own skin.'

Indeed Labs Launches 4 Skin Care, Makeup Products

These new products are available on indeedlabs.com and shoppersdrugmart.ca.

The blurring, matte formula creates a luxuriously sensorial experience when applied, combining the blendability of a cream with the look and feel of a powder.

Polite Society Launches Polite Pops Powder Blush Sticks & Polite Pout Gloss Balm

Polite Pops Powder Blush Sticks & Polite Pout Gloss Balm are available on PoliteSociety.com and on Ulta.com.

While Mirage Glamour Space Silver features optical effects similar to a metallic pigment, it is actually based on borosilicate.

Eckart's Mirage Glamour Space Silver Delivers Metallic Sparkle for Natural, Vegan Cosmetics

While Mirage Glamour Space Silver features optical effects similar to a metallic pigment, it is actually based on borosilicate.

Masstige beauty accounted for 11% of overall sales, representing a growth rate of 16%, about twice that of mass.

Beauty 2023-2026: Category Blur & Continued Growth

PLUS: Sales totals and trends for makeup, skin care, hair care, fragrance and more.

The Skin Rewind Complexion Stick is available at iliabeauty.com and sephora.com.

Ilia Beauty Launches Skin Rewind Complexion Stick

Available in 42 shades, the formula delivers medium coverage and a natural-matte finish, all while visibility relaxing wrinkles, firming skin and smoothing texture for up to 12 hours.