Sephora Accelerate is focusing this year on working with beauty brand founders who are people of color, as part of their 15% pledge to "ensure there are brands representative of the colors, races, and ethnicities that make up America."
Previously: Sephora Announces Racial Bias Action Plan
According to Sephora, founders will be part of a six-month journey inclusive of an intensive boot camp where they will learn how to create a successful business and eventually launch at Sephora.
The program is said to provide "consistent, cohesive, and ongoing support backed by digital and in-person resources."
- 54 Thrones (founder Christina Funke Tegbe)
- Kulfi Beauty (founder Priyanka Ganjoo)
- ries (founder Megan Graham)
- Topicals (co-founder Olamide Olowe)
- EADEM (co-founders Marie Kouadio Amouzame and Alice Lin Glover)
- Hyper Skin (founder Desiree Verdejo)
- Glory (founder Alisia Michelle Ford)
- Imania Beauty (Nia Wellman)