Rodan + Fields has announced the launch of its Redefine Regimen for The Appearance of Fine Lines, Wrinkles + Loss of Firmness. The three-step routine is said to smooth the look of fine lines and deep wrinkles, improve uneven-looking skin texture, tighten the look of pores, and visibly plump, firm, lift and sculpt.
Previously: Recharge Campaign by Rodan + Fields Sees Record Impact
According to the brand, the Redefine Regimen allows consumers to customize their routine to target visible signs of aging and to fit one's texture preferences. The Multi-Med Therapy within the regimen addresses all major signs of aging.
During the day, peptides and botanical extracts minimize the appearance of fine lines and deep wrinkles, while peptides and grape and beet extracts help visibly firm. At night, the PM products help sculpt, define and lift to visibly improve facial contours with peptide technology plus retinoid science.
Steps 1 and 3 of the regimen offer two different options for product use.
Redefine Regimen
Step 1: Redefined Daily Clay Cleanser: 2-in-1 cleanser and mask gently exfoliates, smooths and removes daily impurities like dirt, oil and makeup.
Key ingredients: Kaolin clay, ectoin, glyceryl glucoside
Step 1: Redefined Daily Foaming Cleanser: Leaves skin feeling soft and supple as it removes daily impurities like dirt, oil and makeup.
Key ingredients: Alpha hydroxy acids, ectoin, glyceryl glucoside
Step 2: Redefine Pore Refining Toner: Minimizes the appearance of pores and exfoliates to promote natural cell turnover.
Key ingredients: vitamin B3, deep sea water, fruit acids
Step 3 (AM): Improved Redefine Triple Defense Cream Broad Spectrum SPF 30: Nourishes skin while improving the appearance of fine lines, deep wrinkles and firms, while it protects against harmful UV rays.
Key ingredients: Peptides, grape extract, beet extract
Step 3 (AM): Redefine Triple Defense Lotion Broad Spectrum SPF 30: Nourishes skin while improving the appearance of fine lines, deep wrinkles and firms while it protects against harmful UV rays.
Key ingredients: Peptides, grape extract, beet extract
Step 3 (PM): Entirely Reformulated Redefine Overnight Restorative Cream: Improves the look of fine lines + deep wrinkles, plus visibly lifts, sculpts + defines to improve facial contours for younger-looking skin.
Key ingredient: vitamin B3
Step 3 (PM): New Redefine Overnight Reparative Lotion: Improves the look of fine lines and deep wrinkles, plus visibly lifts, sculpts and defines to improve facial contours for younger-looking skin.
Key ingredient: vitamin B3
