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Top 50 Most Valuable Cosmetics Brands: Brand Finance

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  • Rankings 11-25 on the Brand Finance Cosmetics 50 2020 Ranking.
  • The bottom 25 companies on the Brand Finance Cosmetics 50 2020 Ranking.

While L'Oréal was ranked the most valuable brand on the Brand Finance Cosmetics 50 2020 Ranking, it was Estée Lauder that made the largest top 10 year-over-year jump, rising from position 10 to position 4.

Further reading: 2019's most valuable beauty brands.

Other top 10 brands included Gillette, Nivea, Clinique, Guerlain, Shiseido, Pantene, Dove and Garnier.

L'Oréal owns two of the top 10 brands, as do Estée Lauder and P&G.