[update] CEW Announces 2018 Beauty Award Winners


CEW has announced the winners for the 2018 CEW Cosmetic Executive Women Beauty Awards.

The Beauty Awards honor the most innovative products of the year and are selected by CEW’s more than 9,000 U.S. members, all of whom are industry professionals. Members voted for nominees March 1-15, 2018.

Slideshow: 15 Top Innovation Trends from CEW’s London and New York Product Demos

The 252 finalists were chosen from a pool of more than 1,000 entries and 500 brands; the awards also saw a 10% increase in indie entrants. Additionally, five categories have been added for 2018: Indie Hair, Nutricosmetic Product, Niche Fragrance, Packaging Innovation and the first ever supplier award, Formula Innovation.

“For more than two decades, the CEW Beauty Awards continue to be a primary resource for consumers to help navigate the crowded beauty aisles. There are countless products that launch each year across all categories. The products that become finalists are voted on by the industry – those who know the best in beauty,” said CEW president Carlotta Jacobson. “Further, the breadth of innovation makes these awards even more important to consumers, who use them as another indicator as to what’s best in the marketplace.”

The awards were held May 18, 2018 at the Beauty Awards Luncheon, at the New York Hilton Midtown in New York City.

The winners are:

Acne Treatment

  • Philosophy Purity Made Simple Pore Extractor Exfoliating Clay Mask 


Anti-Aging, Mass

  • Neutrogena Rapid Wrinkle Repair Regenerating Cream


Anti-Aging Prestige

  • Laneige Water Sleeping Mask


Bath and Body, Mass

  • Aquaphor Ointment Body Spray 


Bath and Body, Prestige

  • Ouai Haircare Rose Hair & Body Oil 


Best Seller Beauty Award, Mass

  • Herbal Essences bio:renew


Best Seller Beauty Award, Prestige

  • Philosophy Purity Made Simple Pore Extractor Exfoliating Clay Mask


Cleanser and Scrub

  • Shiseido Cosmetics America Waso Soft + Cushy Polisher


Eye Product, Mass

  • L’Oréal Paris Voluminous Lash Paradise


Eye Product, Prestige

  • Urban Decay Naked Heat Eyeshadow Palette


Eye Treatment

  • Estée Lauder Advanced Night Repair Concentrate Matrix Synchronized Recovery


Face Product, Mass

  • Neutrogena Hydro Boost Hydrating Tint 


Face Product, Prestige

  • Nars Cosmetics Soft Matte Complete Concealer


Hair Coloring Product

  • L’Oreal Colorista Semi-Permanent Hair Color


Hair Shampoo/Hair Conditioner

  • Oribe Gold Lust Pre-shampoo Intensive Treatment


Hair Style/Hair Care

  • Oribe Swept Up Volume Powder Spray 


Hair Tools

  • Drybar Wrap Party Curling & Styling Wand


Lip Product, Prestige

  • Nars Cosmetics Powermatte Lip Pigment


Lip Treatment

  • Fresh Sugar Lip Caramel Hydrating Balm


Lip Product, Mass

  • Pixi Beauty Matte Last Liquid Lip


Moisturizer, Prestige

  • IT Cosmetics Secret Sauce


Moisturizer, Mass

  • Aveeno Positively Radiant Overnight Hydrating Facial


Skincare Tools

  • Rodan + Fields Redefine Amp MD Micro-exfoliating Roller


Makeup Tools

  • Beautyblender Beautyblender Swirl 


Sun Product

  • Supergoop! Super Power Sunscreen Mousse SPF 50


Innovation Finalists

  • Geltor Inc. N-collage


Nutricosmetic Product (new category)

  • Sakara Life Beauty Chocolates


Nail Product

  • Essie Treat Love & Color in Sheers to You


Men’s Grooming

  • Tom Ford Beauty Shave Cream


Women’s Scent, Prestige

  • Gucci Bloom (Firmenich)


Men’s Scent

  • YSL Beauty Y Eau de Toilette (IFF)


Niche Fragrance

  • Derek Lam 10 Crosby Parfum Stick (IFF)


Women’s Scent, Mass

  • Pacifica Beauty Aromapower Hardcore Happy


Packaging Finalists

  • Derek Lam 10 Crosby Parfum Stick


Indie Brand Beauty Award

  • Drunk Elephant


Indie Hair

  • Briogeo Hair Care Scalp Revival Charcoal + Coconut Oil Micro-exfoliating Shampoo


Indie Skincare Beauty Award

  • Drunk Elephant T.L.C. Sukari Babyfacial


Indie Makeup Beauty Award

  • The BrowGal The Weekender



  • NaturaBrasil


QVC 2018 Beauty Quest Finalists

  • Chuda 


Best Beauty App

  • Perfect Corp. You Cam Makeup


Most Buzzed About Beauty Collaboration

  • Becca Cosmetics Becca x Chrissy Teigen Glow Face Palette


Iconic Consumers’ Choice Beauty Award, Mass

  • Dove White Beauty Bar


Iconic Consumers’ Choice Beauty Award, Prestige

  • Beautyblender The Original Beautyblender
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