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KVD Beauty x Ulta

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KVD Beauty is coming to Ulta; photo: KVD Beauty Facebook.

LVMH/Kendo-owned KVD Beauty is expanding to Ulta Beauty (online and in-store), which has bounced back relatively wel during the pandemic. The move comes after KVD parted ways with Kat Von D, its namesake founder.

The brand recently launched a vegan eyeshadow primer.

The news was first reported by @trendmood1.

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