White Sands Debuts Positively Charged Styling Products

Curl850x425

White Sands’s newest product, Curl Up in Silk Firm Hold Mousse, has been formulated with positively charged ingredients that help define curls and give users lasting volume.

How it works:

• The mousse has been infused with a positive charge that makes the ingredients in the product cling to each curl as if magnetized. Moisture is also sealed into each strand of hair.

• The mousse helps curls to take on a wave pattern that causes hair to group together and turn over each other for defined curls.

Curl Up in Silk can also be used for round-brush styling and helps create body and fullness after each blowout. Curl Up in Silk retails for $19.50

More in Hair Care