Britney Spears Prerogative Fragrance Packaging by Verescence USA


Verescence USA produced the bottle for Britney Spears’ newest fragrance, Prerogative. The bottle neck is set slightly off-center, creating the sense that the fragrance is leaning to one side. The fragrance name is engraved in the glass front panel, while the sides of the bottle have been sprayed matte black, using a special masking process to leave the see-through effect front-to back, highlighting the pink tint of the fragrance.

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