Sephora and Pact Collective are collaborating on the U.S. and Canadian launch of the Beauty (Re)Purposed collection program in May 2023. The partnership is designed to simplify the often confusing recyclability status of many beauty packaging components and to thereby divert materials from landfills and oceans.
Pact previously established similar partnerships with Hudson's Bay and Credo Beauty.
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Under the new program, more than 600 Sephora stores in North America will serve as collection points for consumers. How it works:
- Consumers clean out any residue or liquid from their packaging
- Next, shoppers drop off components at any U.S. or Canadian Sephora store's Pact collection bin
The components that can be dropped off include:
- Plastic bottles and jars smaller than a than a fist
- Plastic and aluminum squeezable tubes
- Ceramic and porcelain containers
- Colored glass bottles and jars
- Caps and closures
- Pumps and dispensers
- Droppers and applicators
- Compacts and palettes
- Lipstick/lip gloss tubes and applicators
- Mascara tubes and wand
- Plastic pencil components for eye/lip liner and brow pencils
- Toothpaste tubes and dental floss containers
- Silicone containers
The retailer also provides a "Packaging Drop-Off Guide" for components that fall outside this list.