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Type: Article

Section: Ingredients > Launches & Claims

The 'beautyspan' refers to the duration of one’s skin and hair health/wellness, centering the discussion on holistic, preventive and regenerative strategies, rather than solely aesthetic solutions.

The Beautyspan: Biohacking Longevity (Ingredient Trend Tracker)

“Today’s longevity-boosting ingredients are designed to tackle the root causes of aging at a cellular level.”

By boosting NAD+, called the skin’s “longevity molecule,” RejuveNAD is able to to optimize cellular processes to simultaneously address “at least” five of the 12 hallmarks of aging, including mitochondrial dysfunction, cellular senescence, loss of proteostasis, epigenetic alteration and genomic instability.

The Beauty Ingredient Agenda: Longevity x Anti-aging

The recently decoded 12 hallmarks of aging provide exciting new anti-aging targets for R&D and new claims for marketing.

The Joyful Transformation Behind the Award-winning Parëva Beauty: Science, Transparency and Skin Longevity

"Running a startup feels like stepping into a boxing ring—every day is a mix of strategy, endurance and staying on your feet through unpredictable hits."

Targeting plasmin levels in the epidermis can have a positive effect across all skin layers and it was with this goal in mind that dsm-firmenich designed its smart dipeptide SYN-UP®.

Reawaken the Skin’s Potential!

By targeting the enzyme plasmin, SYN-UP® unlocks your skin's longevity and drives improvement across all skin layers.

Brands providing care for underserved shoppers will be increasingly tasked with delivering proven claims; at the same time, industry research and ingredient development will need to take into account the needs of every skin and hair type, as well as life stage.

7 Beauty Predictions for 2025

From clinical inclusivity to sustainable packaging scrutiny to novel biotech, the year to come will be pivotal for the industry's trajectory.

Among the trends emerging in 2024, increasing numbers of firms are leveraging plants as bio-factories for new beauty ingredients.

Top 2024 Beauty Ingredient Trends

This is just a fragment of the trends we witnessed at the shows this year.

Croda's Cystine Hair Smoothing System is a process that straightens many types of hair, from fine to coarse and also delivers protecting, restructuring and conditioning components.

Mild, Gentle Hair Straightening

In response to consumer concerns about the safety of hair-straightening treatments and the subsequent Cosmetic Ingredient Review Expert Panel conclusion that formaldehyde and methylene glycol, as present in hair- straightening products, are unsafe under present conditions of use, Croda has developed a hair-smoothing system that contains no added formaldehyde or methylene glycol, no animal-derived ingredients and is proven to be less damaging than other chemical services.

Exosomal Beauty is Here: Small, but Mighty

Beauty ingredient suppliers and brands are tapping tiny, powerful particles to rejuvenate the hair and skin.

Chemical Reaction: Biology at the Cosmetics Counter

The combined use of prebiotics and probiotics for a targeted approach to battling bad bacteria on the skin is among the newest ingredient trends for skin and hair care products.

Hair Care Ingredient Innovation

A quick roundup of hair care ingredients launched during the past year.

Growing Cosmeceutical Applications

Complementary to the September 2008 feature "Cosmeceuticals: Still Topical," the author explores formulation challenges, preservatives, skin lightening and other topics.

“We’ve observed a shift in consumer behavior, where hair care practices are increasingly mimicking skin care routines,” says Pascal Yvon, PharmD, MBA, general manager Americas, Sharon Personal Care, USA. “The consumers recognize that hair, like skin, shows signs of natural aging. This phenomenon is exacerbated by various environmental and chemical stressors including color treatment, bleaching, heat styling, ultraviolet (UV) radiation and pollution. These factors collectively contribute to the degradation of hair fibers, resulting in increased dryness, brittleness, and susceptibility to breakage and split ends.”

Top Hair Health Trends: Insider Insights

We recently surveyed experts in hair care to surface the latest trends, which include marine ingredients, defense against external stressors and more.

Inflammation and Aging

Low-level irritants, such as pollutants, can trigger an almost ongoing inflammatory reaction that is a major culprit in aging skin.

Personalities and Research: Today’s Professional Hair Care Brands

When it comes to professional hair care brands, where do they come from and what makes them unique in the professional market?

Olay subjected its Professional Pro-X line to multistage clinical trials to substantiate claims that the products reduced the appearance of facial fine lines and wrinkles.

Pushing Boundaries: Claims & Substantiation in Skin Care

Brand owners and suppliers discuss the latest science behind the ingredients they say offer solid clinical test results.

Genomics—Advanced Tools to Combat Aging

The science of genomics seems daunting, but it is essentially just a refined way of looking at wrinkles, hydration, pigmentation. The goal is the same—youthful skin.

Cosmeceuticals: Still Topical

A close look at cosmeceuticals as a category and the nature of ingredients defined as such sheds some light on the possibilities in creating a harmonious line in which topically applied products, along with those ingested, play an increasingly important role.

A recent Kline report notes that retailers like Target have responded with “Tween Skin Care” sections to direct shoppers to age-appropriate products.

Pro-aging: Gen Alpha to Boomers

Every age cohort of consumer is seeking something slightly different from anti-aging skin care.

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