Pro-aging: Gen Alpha to Boomers

A recent Kline report notes that retailers like Target have responded with “Tween Skin Care” sections to direct shoppers to age-appropriate products.
A recent Kline report notes that retailers like Target have responded with “Tween Skin Care” sections to direct shoppers to age-appropriate products.
Ermolaev Alexandr at Adobe Stock

Accoring to Circana data presented as part of CEW's annual beauty trend roundupa, the top U.S. prestige skin care launch in terms of dollar volume sales was Clinique’s Moisture Surge Broad Spectrum SPF 28 Sheer Hydrator Moisturizer, while the top masstige launch was The Ordinary’s Multi-Peptide Eye Serum.

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