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78 Results
Section: Brands & Products > Hair Care
News
Marketing Moves for Age Demographics
While overgeneralizing is never a good idea for marketers, there are some best practices that can help brands target certain age demographics.
Regulatory
Soapberries Power Natural Foaming Agent
The ingredient's foam is powered by soapberries, which are high in saponins, a natural surfactant.
Hair Care
The 2022-2024 Hair Care Agenda
Clinical and sustainable innovation, scalp care, and a revamped color sector are driving growth.
Hair Care
6 Hair Care Innovation Hot Spots for 2024
From dry shampoos to peptide-forward formulations, ingredient firms and brands are pushing the innovation envelope.
Hair Care
Hair Color, Styling Agents Display Value in Australia
Canadean, a market research firm, released a report showing how the hair care market is trending in Australia.
Hair Care
INOLEX Launches Multi-Functional Conditioning Agents
INOLEX has announced the launch of ClariSilk and ClariSoft, conditioning polymers for hair care.
Regulatory
For the Ages: Ingredients Targeted to Different Generations
Consumers of all ages seek out skin care, so developing products with ingredients that are particularly suited to their age group can help consumers feel your brand is taking a customized approach.
Skin Care
New Technologies and Novel Ingredients Top European Sustainable Cosmetics Summit Agenda
The European edition of the Sustainable Cosmetics Summit will take place November 21–23 in Paris.
Hair Care
80% of Middle-Aged Women Say Hair can Influence Their Personal Outlook
"The report provides a glimpse into the mindset of middle-aged women who reveal just how much their hair care products affect their personal outlook, and their preference for customized shampoos and conditioners to fulfill that need."
Skin Care
The 2025-2026 Innovation Agenda:
Beauty Accelerate
Topic and Speaker Program Revealed
Featuring a diverse lineup of experts, including senior scientists, brand founders, and marketing pioneers from companies like L'Oréal, Estée Lauder, Supergoop! and Nutrafol, the event promises actionable strategies and fresh perspectives.
Hair Care
Ageless Tresses—Building the Complete Anti-aging Hair Care Line
As their hair care needs evolve with age, baby boomers remain a key demographic for hair care brands. They are also a consumer group quick to cut products that overpromise and underdeliver, so understanding their needs and ingredients that address those needs is crucial in retaining their loyalty and spend.
Hair Care
New Pantene Line from P&G Targets Signs of Age in Hair
Pantene AgeDefy hair care products will focus on fighting breakage, dehydration, split ends, unruly grays, lackluster color, thinning and damage.
Consumers & Markets
State of the Industry: Bright Spots Remain in Down Market
Heightened consumer price sensitivity impacts the global cosmetics and toiletries market.
Regulatory
Growth Projected for Cosmetic Chemicals With Botanicals and Emollients Leading the Pack
A report by Freedonia Group Inc. has projected demand for cosmetic chemicals in the United States to grow 4.9% annually to reach $9.4 billion in 2016.
Cosmetic & Toiletry Chemicals to 2016
found that botanical extracts will lead the growth, and that emollients and moisturizers will be the fastest-growing chemicals by function.
Consumers & Markets
Gen Z Embraces Climate-proof Beauty: Instagram x WGSN
This is a significant opportunity for "climate-proof" ingredients and formulations that defend against "rising air pollution and intense UV rays," per the report.
Skin Care
Does the Future of Beauty Reside in Our DNA?
DNA-based beauty is taking hold and millennials have the most to gain. As more brands create ultra-personalized products, more consumers are seeking customization at the cellular level.
Skin Care
Exosomal Beauty is Here: Small, but Mighty
Beauty ingredient suppliers and brands are tapping tiny, powerful particles to rejuvenate the hair and skin.
Regulatory
Strategic Expansion, Superfood Ingredients, and More Beauty Ingredient News and Launches for Early August 2014
Learn about the latest beauty ingredient launches from Croda, as well as a strategic acquisition by The HallStar Company, news from Rahn and Evolva, and much more.
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