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29 Results
Type: Article
Section: Retail > Digital/E-commerce
Event Coverage
Live from New York: Fragrance Online Presence Expands
As Firmenich launches a mobile version of its OsMoz Web site for the new iPhone 3G, fragrance industry professionals and marketers join in a panel to discuss the importance of generating Web buzz for consumers.
Fragrance/Home
A Challenging Global Climate for Fragrances
As the landscape becomes more difficult for premium fragrances, though currently performing well, opportunities open for mass brands.
News
Lessons in Social Media, Building Business for the Future
At a recent State of the Industry event put on by The Fragrance Foundation, speakers from Kline & Co., NYU and more discuss the forward momentum of the fragrance—and beauty—industry.
Fragrance/Home
The Scent of New Horizons
The fine fragrance segment of the beauty industry is again gaining momentum as markets such as China and Africa look to consume more and brands innovate and position their fragrance products in new ways.
News
The Beauty 2020-2030 Forecast
What 2019’s results tell us about the next decade in beauty. In this report: skin care, makeup, hair care and fragrance.
Article sponsored by
Bio-Botanica Inc.
Brick and Mortar
Beauty Retail 2024 & Beyond: Shoppers, Inflation & Promotions
According to Circana’s Larissa Jensen, promotion in mass and prestige beauty is relatively low compared to accessories, footwear and apparel.
Consumers & Markets
Natura: Saving, Creating and Retailing
GCI
magazine toured Natura’s corporate facility just outside of São Paulo.
Digital/E-commerce
Beauty Retail 2020
What do brands and retailers need to do to drive traffic and sales?
Digital/E-commerce
How Beauty Brands Are Finding Success on Pinterest
Global Cosmetic Industry
spoke with Vikram Bhaskaran, global head of vertical strategy at Pinterest about the ways beauty brands can leverage the platform's inclusive search feature, how Pinterest impacts the path to purchase and beauty brands that are currently finding success on the social network.
Digital/E-commerce
Selling Online
The Internet is opening up new possibilities for cosmetics and toiletries manufacturers to reach customers and target potential new consumer groups.
Color Cosmetics
How Brand Owners Can Fight Fake Beauty Products
In 2016, Estée Lauder alone seized more than 2.6 million products, and a single 2017 raid in Zheijang, China found retailers with inventories totaling $120 million.
Color Cosmetics
Direct Sales Giants Invest in Color Cosmetics
Market players are positioning themselves to take advantage of Brazilian consumers’ growing interest in makeup.
News
It's All About Me
As more and more consumer data on shopping habits and product preferences is available to beauty brands, the marketing to those consumers needs to becomes more personalized in order to maintain strong relationships.
Consumers & Markets
Case Study: Attracting Male Consumers on a Global Level
With a fun sense of humor and sophisticated sensibility, the Dreadnought men’s grooming brand is cultivating its British roots to best connect with U.S. male consumers.
News
CEW Presents Retail Revolution—Connecting with Today's Consumers
From the digital realm to brick-and-mortar locations, beauty retail is changing, and the panelists at this CEW Women & Men in Beauty Series event discussed how different outlets are addressing the changes.
Devices/Tech
TikTok & Amazon Are Rapidly Reshaping Beauty Retail. Brands Need to Be Ready.
Within specialty stores, Ulta has been hit by growth at Sephora, including its Kohl’s shop-in-shops, per NielsenIQ data.
Ingredients
Social Beauty: How New Developments in Social Media are Changing the Industry
Much is made of the importance of social media and Internet retailing, as well as of having an online media strategy, and yet many beauty brands have yet to embrace one. Imogen Matthews, consultant to in-cosmetics, researches the latest social media and e-retail trends and implications for the beauty industry.
Brick and Mortar
Touch Me, Tell Me, Sell Me: The Business of International Beauty
A view of the global beauty retail scene.
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