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At the heart of Aestura's U.S. launch is the bestselling ATOBARRIER365 Cream, featuring patented capsule technology that delivers barrier-boosting ceramides for up to 18 hours. This cream has become a viral hit in Korea, with one sold every 7 seconds, pre the brand, thanks to its ability to hydrate and repair sensitive skin.
Aestura Launches in 400+ Sephora Locations: The Korean Dermocosmetic Brand Redefining Sensitive Skin Care
"We are thrilled to introduce Aestura as part of our growing Korean skin care assortment," said Brooke Banwart, SVP skin care merchandising at Sephora.
Jan 23rd, 2025
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New App Well-Kept Beauty Assists Users in Crafting a Skin Care Routine
Well-Kept, a new app set to debut in September 2018, helps users track product expiration dates and avoid ingredients that could harm their skin.
Jun 15th, 2018
Naked Sundays is an Australian SPF brand.
Naked Sundays Available at Target
In addition to two products exclusive to Target, customers can shop the brand's Hydrating Glow Mist SPF50+ Top Up Spray and Collagen Glow 100% Mineral Priming Lotion SPF50+.
Feb 27th, 2024
Kulfi has expanded its Sephora presence by rolling out into every Sephora store in North America, including the U.S. and Canada.
Prada Beauty Lands at Lookfantastic, Kulfi Expands at Sephora and Pharmaceris Arrives in the US: Beauty Retail Roundup
Kulfi has expanded its Sephora presence by rolling out into every Sephora store in North America, including the U.S. and Canada.
Sep 11th, 2024
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InstaNatural Launches Re-Designed Website
The site’s mobile-first design was inspired by data indicating that most of its shoppers buy and browse via mobile. It includes four curated collections featuring products tailored to specific skin care needs are available in virtual “bundles.”
Apr 11th, 2018
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Sephora Just Raised the Bar for Beauty Brand Loyalty Programs
The platform will aim to inspire its users while acting as a digital space where they can ask questions and get recommendations in an unsponsored real-time "real talk" social setting.
Aug 16th, 2017
Hatch Collection has expanded its Hatch Mama line of clean maternity products to Ulta Beauty, now available online and rolling out to 370 stores later this summer. This marks the brand's first national beauty retail expansion, offering products like The Belly Oil, Nipple + Lip Rescue Balm, and the New Mama Must-Haves Kit to support women through pregnancy and postpartum.
Hatch Mama Lands at Ulta Beauty, Headlining Mother & Baby Collection
"At Hatch, we're obsessed with supporting women through every phase of motherhood with beautiful, smart solutions that actually work," said Ariane Goldman, founder of Hatch.
May 13th, 2025
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By the Numbers: How European Women Buy Cosmetics Online
The collected data is meant to decipher what motivates, inspires and encourages beauty consumers to purchase cosmetics online.
Nov 18th, 2019
“The benefit of listening to 10 years of customers' desires and skin concerns compelled us to create this line,' says Credo co-founder and CEO Annie Jackson.
Credo Skincare Pushes the Limits of Beauty Sustainability
The collection centers on shoppers' hydration concerns via clean and sustainable formulations.
Sep 17th, 2024
Beauty Sampling Gaining Importance in Today’s Consumer Culture
A conference session at the 2014 Cosmoprof North America event will focus on how beauty sampling can help boost sales.
Jun 26th, 2014
Woman with red hair applying hair serum from a dropper bottle to her wavy locks
The Top 15 Brands & Retailers Dominating Beauty AI Citations
PLUS: 4 Actionable Takeaways for Product R&D & Marketing
Jul 15th, 2026
The Calm Restoring Clay Mask for dry, sensitive and irritated skin comprises purple Brazilian clay for skin strengthening, inflammation-fighting punarnava and neem oil, soothing black cumin seed oil and aloe vera, and oat beta glucan to boost skin moisture and reduce redness.
Glorio Brings Single-use Sustainable Beauty to Bloomingdale's
Per the brand, the colors of its ethically sourced Brazilian clays are "influenced by their prevailing mineral content."
Aug 8th, 2024
Marquis notes that the brand saw an opportunity to break into 'clean mass pet care.' The result is its Fur Kids range, which is debuting strictly DTC for now before expanding to Amazon in September.
Raw Sugar Living is Democratizing Clean Beauty: from Deodorant to Pet Care & Beyond
The brand focuses on clean, sustainable and high-tech product innovation at a highly accessible pricepoint.
Aug 1st, 2024
Blonde woman smiling with skincare and beauty product bottles
Ulta Beauty Expands Wellness, K-beauty and Hair Wellness with Ritual, Nutrafol and More
"Our partnership with Ulta Beauty marks an exciting milestone for Nutrafol," said Cindy Gustafson, CEO of Nutrafol.
Jul 21st, 2025
Nataranga Wonder skincare product lineup with gradient-colored bottles on soft pink background
Haruharu Wonder Brings Affordable K-Beauty Innovation to Target Stores Nationwide
Female-owned Korean skincare brand brings slow beauty, barrier care, and sub-$25 essentials to Target customers coast-to-coast.
Jan 6th, 2026