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Section: Retail > Digital/E-commerce
Digital/E-commerce
Estée Laundry is an Inside Job
The "anonymous beauty collective" of beauty professionals leading a whistle-blowing campaign on Instagram
News
The Beauty 2020-2030 Forecast
What 2019’s results tell us about the next decade in beauty. In this report: skin care, makeup, hair care and fragrance.
Article sponsored by
Bio-Botanica Inc.
Color Cosmetics
New Ways to Buy at the Beauty Counter and Beyond
New innovations in beauty retailing utilize technology and touch, and help increase consumer-brand interactivity.
Ingredients
Accessible Beauty
In the future, accessibility will no longer be simply defined by price and point of sale location. Fifteen years from now, the global consumer landscape will have dramatically changed, technology will have united us all as global citizens.
Digital/E-commerce
Foundation Reviews Outperform All Other Product Reviews on YouTube
"With this information beauty marketers can make more informed decisions about how to optimize their brand video and influencer strategy."
Digital/E-commerce
BeautySphere Launches P&G Beauty into the Metaverse
BeautySphere is a virtual, interactive platform that allows consumers to interact with the company’s portfolio of brands, research efforts and sustainability commitments through live and simulated content.
Digital/E-commerce
Snapchat Launches Enhanced AR Shopping Lenses
Ulta Beauty and MAC Cosmetics were early beta testers on the enhanced AR offerings.
Digital/E-commerce
YouTube Expands with Livestream Shopping
YouTube is hosting a weeklong livestreaming event where social media influencers will sell their own merchandise and brand name products directly on the platform, per the Philadelphia Inquirer.
Digital/E-commerce
Unilever Ventures Backs Blow Ltd. Expansion
The company has provided over 70,000 services to consumers through its two London beauty bars and through its on-demand features on the mobile app.
Digital/E-commerce
BeautyStat.com Aims to Change the Way Women Shop for Beauty
BeautyStat.com developed a search and discovery platform that gives consumers alerts of beauty product deals, exclusive offers and ways to search and discover new and exciting products that meet their unique beauty needs.
Ingredients
Engaging the New Beauty Consumer
Today's beauty consumer has evolved, and beauty companies are at the tipping point where they need to start addressing these truths about their consumers.
Digital/E-commerce
Building a Better Retailer: BeautyKind
BeautyKind is pursuing an omnichannel strategy as it allows brands large and small to spread cause marketing across a greater number of SKUs.
Digital/E-commerce
Ethical Beauty Marketplace Beautyologie Launches
Beautyologie is a beauty marketplace with fair trade and ethically sourced products.
Digital/E-commerce
Kylie Jenner's Not-so Secret Way of Creating a Billion Dollar Brand
The software-as-a-service model should be on the radar of beauty and personal care upstarts as well as cosmetics retailers looking to embrace a new business model and transform profit margins.
Ingestibles/Supplements
Ulta Expands Wellness with Addition of Golde
SKUs offered at the retailer include Pineapple Debloat ($15.00), featuring ginger extract, rice powder, digestive enzymes, pineapple juice and more.
Digital/E-commerce
#BeautyBoss Drives New Avon Representative Recruitment
"Every Avon Representative has a unique story of how they are finding success as their own boss."
Digital/E-commerce
Cosmoprof x NewBeauty Beauty Box
Cosmoprof North America partnered with NewBeauty magazine to create a beauty box containing 10 products from up-and-coming brands featured at Cosmoprof North America 2017 in Las Vegas.
Digital/E-commerce
Beauty.com Names Beauty Director-at-Large
Along with a recently launched blog, the new position helps bring awareness to the site's focus on prestige cosmetics and its upcoming larger site redesign.
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