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Type: Article
Celebrating Fragrance Excellence for Brand Success
The 2011 Unilever Fragrance Awards highlight fragrance's role in superior products.
Sep 6th, 2011
Consumers are seeking sustainably sourced natural ingredients in their fragrance products.
Fragrance & Body Care 2022: What’s Trending?
Fragrance products continue to innovate the beauty space.
May 31st, 2022
“Generation Co” and the Future of Fragrance
Global youth trends in fine fragrance usage and preference reveal paradigm shifts and surprising opportunities.
Nov 5th, 2010
New Strategic Challenges for Fragrance
The fragrance market recently rebounded, but the prospect of a double-dip global recession and further slowdown of consumer spending will require fragrance strategies to evolve.
Nov 1st, 2011
Rules & Revelations: Fragrance Regulations Demystified
The casual fragrance consumer is unaware of the degree of sophistication and obligatory controls facing fragranced-product manufacturers.
Aug 8th, 2008
Scent Sleuth: Fragrance Empowers Private Label
Fragrance is a key element in elevating a private label brand.
Jan 9th, 2009
New Avenues for Fragrance & Beauty Foods
As Euromonitor International’s latest data indicates, concerns with ingredients’ safety and suppliers making greater inroads in developing organic and natural perfumes may soon break the traditional norms of the fragrance world.
Nov 9th, 2010
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Fragrance Connection Through Online Interaction
Building brand fans and the product at the same time, the Selena Gomez fragrance launch leveraged online interaction and star power.
Jun 1st, 2012
Fueling the Market—Fragrance Observations
With so many fragrances on shelves, brand owners must distinguish their brands in ways that resonate with consumers. Connecting with consumers through a variety of innovative methods will fuel the fine fragrance market.
Nov 5th, 2010
Sustainable Amazonian Cosmetic and Fragrance Materials
Leveraging biodiversity, sustainable sourcing and modern processing technology to create new fragrance and and cosmetic actives.
Jul 9th, 2015
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Rethinking Fragrance
From consumer discovery to product formats and unusual notes, perfumery is evolving faster than ever.
May 9th, 2018
Global Fragrance Market Booms
Forecasts suggest that fragrance, historically one of the least dynamic segments, will continue the improved fortunes it saw over the last year for the mid- to long term. Euromonitor International explores the drivers and trends that are expected to buoy growth through 2011.
Aug 1st, 2008
The Changing Role of Fragrance in Personal Washes
Formulating fragrance in personal washes to communicate a product’s benefits and reinforce the brand.
Jan 12th, 2009
Annick Goutal, the Paris-based fragrance house, grew out of the passion of its founder and namesake, and the company and its artisanal fragrances have grown into an international brand with an amazing growth curve.
Fine Fragrance Finds Silver Lining
Cautious optimism shines through as fragrance marketers push ahead with launches, expansion plans and new opportunities for fragrance consumers.
Feb 2nd, 2009
A Sensory Journey: Fragrance in Branding
Connecting through scent is a powerful tool for beauty brands, as it can directly affect the moods of consumers. Beauty and fragrance industry insiders weigh in on the importance of fragrance in beauty product branding, as well as the best ways to carry it out.
Jun 1st, 2012
Making a Fragrance Connection Through Color
Even before a product is sampled, consumers have formed an idea about how the fragrance should smell, likely based on its color.
Feb 1st, 2012
A Note on Fragrance, A Feminine Point of View
A focus on rose, love, life and gold carry feminine fine fragrance trends.
May 23rd, 2012
The fragrance is designed to bring customers on a unique scent journey combining luxury fragrance with the soothing aromas of CBD.
Wellfounded Botanicals Taps Into CBD Fragrance Market
P&F+ connects with the founder to get discuss wellness in fragrance, line details and more.
Nov 15th, 2021
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