Ashland, Barentz Partner in Germany and Austria


Ashland has announced the appointment of Barentz as distributor for personal care ingredients in Germany and Austria.

Barentz and Ashland have had a working relationship in the Netherlands and Russia since 1996; over more than two decades, that has expanded to include Poland, Bulgaria, Hungary, Serbia, Slovakia, Croatia, Lithuania, Latvia and Estonia.

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“Germany and Austria are important markets for Ashland, and we are aiming for considerable growth in the coming years,” said Esteban von Ehrenstein, director, personal care EMEA, Ashland. “Barentz is doing an excellent job for Ashland in other countries, and we have high expectations that they are able to replicate the level of service we’ve seen before. Barentz offers our customers outstanding support and their team of technical specialists is a valuable resource in creating innovative product solutions.:

“We are very proud of now adding Germany and Austria to the group of countries where we distribute ingredients for Ashland,” added Chris Ott, director, personal care at Barentz. “We know Ashland’s excellent products range very well, and it strengthens and completes Barentz’ personal care portfolio in these new countries.”

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