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How Maesa Beauty Fills the Gap Between Masstige and High-end Luxury (Brand-building Secrets)
Maesa Beauty's Q1 2025 launches, including Being Frenshe, Fine'ry, and Kristin Ess+, showcase the beauty incubator's expertise in delivering premium-quality products at affordable prices, perfectly aligning with consumer demand.
Skin Care
K-Beauty Meets Body Care: Glow Recipe and MAËLYS Share Secrets to Success at
Beauty Accelerate
Dispensing
Aptar Beauty Showcases 2 Major Innovations At Paris Packaging Week 2025
Latest
News
BREAKING: The Estée Lauder Companies Unveils Aggressive Reset for Growth
While ELC faced headwinds, the company achieved some bright spots, such as gross margin expansion to 76.1%, driven by benefits from the Profit Recovery and Growth Plan (PRGP).
News
MAËLYS Appoints Mallory Goodman as Senior Vice President of Brand
In this newly created role, Goodman will lead marketing campaigns, brand strategy, and community engagement.
Sponsored
Navigating Amazon’s New Compliance Guidelines for Skin-Lightening and Ophthalmic Products
Amazon requires additional testing to sell ophthalmic and skin-lightening products on its platform. Partner with Certified Laboratories, an Amazon-approved Testing, Inspection, and Certification (TIC) organization, for consistent, compliant testing!
Hair Care
Maesa Leans Into Its Incubator Brands as Kristin Ess+ Lands at Target
Kristin Ess+ features peptides for bond repair and color protection.
Event Coverage
Luxe Pack Los Angeles 2025: The Premier Event for Creative Packaging
With over 5,000 brand and retail professionals expected to attend, the event offers networking opportunities and insights into the competitive packaging market.
Skin Care
Navigating Amazon’s New Compliance Guidelines for Skin-Lightening and Ophthalmic Products
Amazon requires additional testing to sell ophthalmic and skin-lightening products on its platform. Partner with Certified Laboratories, an Amazon-approved Testing, Inspection, and Certification (TIC) organization, for consistent, compliant testing!
News
Puig's 2024 Results Driven by Fragrance, Skin Care and Strong Q4
Puig’s regional performance was also a highlight, with EMEA delivering 12.8% growth, representing 55% of total revenues.
Fragrance/Home
Give Back Beauty is Acquiring AB Parfums
Give Back Beauty reportedly is not currently planning to go public.
Brick and Mortar
Bubble Skincare is More than a Gen Zalpha Brand: Shai Eisenman Talks Target Expansion & Cross-generational Appeal
"While Gen Z remains a key part of our community, we’ve built engagement beyond a single demographic."
Launches & Claims
Inside The Estée Lauder Companies' Ingredient Innovation Race
The MIT work has focused on the "development of biodegradable materials for cosmetic applications and [the exploration of] new solutions to combat the effects of visible light from the sun."
News
How Bliss and Laura Geller Beauty Are Redefining Beauty Standards for Women Over 40
These iconic brands are not only reshaping the narrative around aging, but also making beauty more inclusive and empowering for women 40 and beyond.