Rhyme & Reason has added a rosemary scalp serum to its shampoos and conditioners, which is said to leave the hair and scalp feeling nourished and hydrated.
In a recent survey conducted by Rhyme & Reason, the brand determined that 75% of U.S. consumers felt that a healthy scalp is just as important as healthy hair.
The brand is also expanding in the United States with new retail listings in 2024. The retail expansion will mean a 330% increase in distribution to more than 8,500 doors.
Brand ambassador Angela Onuoha, said, "The scalp is the soil that our hair grows on, so making sure that the soil (our scalp) is healthy and nutrient rich contributes to healthier hair. The rosemary scalp serum does a great job at both nourishing and hydrating the scalp."
