Olaplex launches its newest innovation, o7 Shine Serum Oil Mist, a 2-in-1 replenishing repair treatment for instant shine and hydration, expanding its No. 7 franchise.
Following the success of No.7 Bonding Oil, Olaplex is taking its styling and treatment portfolio to new heights with a first-of-its-kind bi-phase mist designed to deliver shine, hydration, and repair in a lightweight format ideal for refresh moments between wash days.
How to use:
Designed for dry hair as a finishing and refresh mist to boost shine and hydration between wash days without disrupting styles.
- Shake well until the serum and oil mix completely.
Lightly mist 2-4 sprays onto dry hair, focusing on mid-lengths to ends. Apply more as needed, shaking between each use.
Key Ingredients:
- Replenishing Repair Serum Treatment: Humectants act as moisture magnets to draw in hydration and replenish hair, while patented Olaplex Bond-Building Technology strengthens hair and repairs damage on a molecular level by rebuilding the disulfide bonds that give hair its strength.
- Kalahari Melon Seed Oil, Kukui Nut Oil, and Rosehip Fruit Extract: Highly refractive oils deliver instant shine and lightweight, nourishing hydration without weighing hair down.
Bi-Phase Innovation: o7 combines a hydrating serum treatment with lightweight shine oils in a super-fine mist. The two phases remain intentionally separate until shaken together, helping preserve the performance and texture of each phase while delivering shine and hydration without weighing hair down. The formula repairs damage on a molecular level by rebuilding disulfide bonds while replenishing moisture and improving the overall look and feel of hair.
Growing Demand for Lightweight Multi-Benefit Treatments: As consumers increasingly seek products that deliver both treatment and styling benefits, o7 bridges the gap between hair health and cosmetic performance, providing hydration, shine, frizz reduction, heat protection and repair in one step.
