More than 100 beauty brands are participating in today's #CodeRed4Climate action, blacking out social media using a telltale red dot icon and directing followers to contact the U.S. Congress at +1-202-318-5170 to take action on meaningful change.
Briefing: 4 Sustainable & Ethical Beauty Opportunities
"It’s not enough to care," said Melanie Bender, leader of CodeRed4Climate and founding president of Versed. "Humankind must act—and to avoid disastrous consequences for generations to come, we must act together. Beauty is an industry of trendmakers. We want to use that influence to kickstart a movement of climate responsibility and action—before it’s too late."
The participating brands' open letter to Congress notes, "While the findings of the recent UN IPCC report come as a shock, they are no surprise. Record-breaking hurricanes, wildfires, floods and droughts plague our nation, making it clear that the impacts of climate change are already on our doorstep. You must act, now."
Among the demands of the brands are:
- a "Clean Electricity Payment Program that cuts emissions and modernizes our grid";
- direction of "40% of the benefits from climate and clean energy funding to frontline communities";
- "ending subsidies for fossil fuel corporations";
- and "formation of a Civilian Climate Corps that puts people to work."
The statement concludes, "Many of us have set or are setting our own climate action plans, including adopting reduction goals in line with the Paris Agreement. But we cannot do it alone. You must act, now. Members of Congress, we ask you to invest in our collective health, our collective rights, our collective livelihoods and our collective future. You can count on our support. And you must act. Now."
Participating brands are listed below:
- Versed
- Youth To The People
- 54 Thrones
- 8Greens
- Act+Acre
- Alpyn Beauty
- Axiology
- Beauty Bakerie
- Beautycounter
- BeautyUnited
- Belle en Argent
- Beneath Your Mask
- BFA Industries
- Biossance
- Black Girl Sunscreen
- Bliss
- Bloomeffects
- BoxyCharm
- Briogeo Hair Care
- BYBI CLOVE + HALLOW
- Cocokind
- Common Heir
- Crown Affair
- Dear Brightly
- Dieux
- e.l.f. Cosmetics
- EADEM
- Ellis Brooklyn
- Fable & Mane
- Farmacy
- FEKKAI
- Follain
- frank body
- Glow Recipe
- good light
- Hanahana Beauty
- Herbivore Botanicals
- Hero Cosmetics
- HUM Nutrition
- ILIA
- INSERT NAME HERE
- IPSY
- Iris&Romeo
- Josie Maran
- Keys Soulcare
- Kinfield
- KINSHIP
- Kjaer Weis
- KLUR
- Kopari Beauty
- Kosas
- Krave Beauty
- Mad Hippie
- MAKE
- MARA
- maude
- Milk Makeup
- Minori
- MOB Beauty
- Moon Juice
- Naturium
- Nécessaire
- Ode to Self Skincare
- Odele
- OffCourt
- OSEA
- Pacifica Beauty
- Peach & Lily
- Peak and Valley
- Petite 'n Pretty
- Phlur
- PLUS
- Prose
- Refreshments
- Ritual
- Rizos Curls
- Saie
- SAINT JANE
- Selfless by Hyram
- sk*p
- Sol de Janeiro
- Summer Fridays
- Susteau
- Sweet Chef
- Tenoverten
- The Earthling Co.
- The INKEY List
- Then I Met You
- Topicals
- Tower 28 Beauty
- True Botanicals
- Uoma Beauty
- Vamigas
- Vintner's Daughter
- Vive Cosmetics
- WƎLL PEOPLE
- Winky Lux
- WLDKAT
- Womaness
- Yes To, Inc.
- Youthforia
- ZitSticka