Asarai Adds Aussie Retailer Myer


Gender-neutral skin care brand Asarai is coming to Australian retailer Myer.

The brand, which made its United States debut in 2018, will be available in 30 Myer retail locations, as well as online. The full line of Asarai products available at Myer stores include:

  • Come Clean Cleanser
  • Ultralight Moisturizer
  • Earth Tones Mask
  • Power Trip Oil
  • Sleepercell Retinol Serum

“We have been eagerly anticipating launching back home in Australia and are proud to do it in partnership with one of Australia’s leading department stores,” said co-founder Jay Rynenberg. “We are born and raised here and all of our ingredients and formulas are inspired by this landscape so it’s a thrill to know the people here can now experience it as well.”

Related: Gender-neutral Beauty and Personal Care Products Gain Ground in 2018

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