Integrated Packaging and Product Design


The packaging: Total Product Integration

The company: Mktg Industry, in conjunction with Fedrigoni and Pharmacos

Description: This packaging resulted from a unique integration of raw materials, formulation, packaging and decorations. The packaging employs Mktg Industry's Petite Boîte a Beautè compact case for make-up powders. The Italian-made packaging comprises cardboard and paper by Fedrigoni. The makeup compact powder is by Pharmacos. The packaging and makeup have the same texture, creating a seamless presentation.

Previously: Beauty Packaging Innovations

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